Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) we sell things (b) it has a price (c) delivered to your door (d) same as every stall
- 2.Which of these is a clear unique selling point? (a) we sell things (b) it has a price (c) same as every stall (d) a new flavour each week
- 3.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 4.🔍 Which is the odd one out? (a) faster service (b) copying a rival’s logo (c) breaking their sign (d) spreading rumours
- 5.Which of these is a clear unique selling point? (a) we are open (b) personalised with names (c) it is a product (d) we sell things
- 6.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to copy their sign (c) to complain (d) to close them down
- 7.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 8.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 9.🔍 Which is the odd one out? (a) it is a product (b) free name tags (c) personalised with names (d) ready in five minutes
- 10.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 11.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 12.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) copy the rival exactly (d) ask what buyers miss
- 13.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 14.Which of these is a clear unique selling point? (a) we have a table (b) free name tags (c) same as every stall (d) we sell things
- 15.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 16.Which of these is a fair way to compete? (a) copying a rival’s logo (b) faster service (c) grabbing their spot (d) posting fake reviews
- 17.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 18.Which of these is a clear unique selling point? (a) we have a table (b) made from waste paper (c) same as every stall (d) it has a price
- 19.🔍 Which is the odd one out? (a) faster service (b) a cleaner stall (c) posting fake reviews (d) friendlier service
- 20.🔍 Which is the odd one out? (a) lying about a rival (b) posting fake reviews (c) better quality (d) spreading rumours
- 21.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 22.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 23.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 24.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 25.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 26.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 27.🔍 Which is the odd one out? (a) personalised with names (b) we are open (c) it is a product (d) it has a price
- 28.Which of these is a clear unique selling point? (a) same as every stall (b) we are open (c) it is a product (d) a sugar-free recipe
- 29.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a customer (d) a rival seller
- 30.🔍 Which is the odd one out? (a) a fair, lower price (b) breaking their sign (c) a new flavour (d) faster service
- 31.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 32.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) ready in five minutes (d) we are open
- 33.Which of these is an unfair way to compete? (a) friendlier service (b) grabbing their spot (c) a fair, lower price (d) a new flavour
- 34.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 35.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 36.🔍 Which is the odd one out? (a) a new flavour (b) better quality (c) copying a rival’s logo (d) a cleaner stall
- 37.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 38.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 39.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 40.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
Answer key
- delivered to your door
- a new flavour each week
- a fair way to compete
- faster service
- personalised with names
- to set a fair price
- False
- not a USP
- it is a product
- a fair way to compete
- not a USP
- ask what buyers miss
- False
- free name tags
- a fair way to compete
- faster service
- True
- made from waste paper
- posting fake reviews
- better quality
- True
- an unfair way
- a clear USP
- a clear USP
- False
- a clear USP
- personalised with names
- a sugar-free recipe
- a rival seller
- breaking their sign
- a clear USP
- ready in five minutes
- grabbing their spot
- a clear USP
- a fair way to compete
- copying a rival’s logo
- not a USP
- an unfair way
- a fair way to compete
- an unfair way
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