Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) a fair, lower price (b) breaking their sign (c) posting fake reviews (d) copying a rival’s logo
- 2.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 3.Which of these is a clear unique selling point? (a) we are open (b) it has a price (c) it is a product (d) delivered to your door
- 4.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 5.Which of these is an unfair way to compete? (a) a fair, lower price (b) better quality (c) lying about a rival (d) a new flavour
- 6.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 7.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a higher price only (d) a rude sign
- 8.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) shops get rude (d) they get better choices
- 9.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to copy their sign (d) to set a fair price
- 10.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 11.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 12.Which of these is not a unique selling point? (a) personalised with names (b) it is a product (c) a new flavour each week (d) made from waste paper
- 13.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 14.🧪 How can you find a USP? (a) copy the rival exactly (b) pick a random word (c) skip it (d) ask what buyers miss
- 15.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 16.🏪 What is a competitor? (a) your teammate (b) a rival seller (c) a supplier (d) a customer
- 17.Which of these is an unfair way to compete? (a) a cleaner stall (b) friendlier service (c) a new flavour (d) posting fake reviews
- 18.Which of these is a clear unique selling point? (a) we are open (b) it has a price (c) free name tags (d) we have a table
- 19.🔍 Which is the odd one out? (a) a new flavour (b) friendlier service (c) copying a rival’s logo (d) better quality
- 20.🔍 Which is the odd one out? (a) we sell things (b) free name tags (c) it is a product (d) it has a price
- 21.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 22.🔍 Which is the odd one out? (a) spreading rumours (b) grabbing their spot (c) friendlier service (d) lying about a rival
- 23.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 24.🔍 Which is the odd one out? (a) faster service (b) posting fake reviews (c) spreading rumours (d) breaking their sign
- 25.Which of these is not a unique selling point? (a) it has a price (b) personalised with names (c) a new flavour each week (d) made from waste paper
- 26.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 27.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 28.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 29.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 30.🔍 Which is the odd one out? (a) faster service (b) grabbing their spot (c) a new flavour (d) friendlier service
- 31.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 32.🔍 Which is the odd one out? (a) we are open (b) it is a product (c) made from waste paper (d) it has a price
- 33.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 34.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 35.Which of these is an unfair way to compete? (a) a new flavour (b) better quality (c) faster service (d) copying a rival’s logo
- 36.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 37.🔍 Which is the odd one out? (a) we sell things (b) we are open (c) a sugar-free recipe (d) same as every stall
- 38.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 39.Which of these is a fair way to compete? (a) breaking their sign (b) better quality (c) grabbing their spot (d) posting fake reviews
- 40.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
Answer key
- a fair, lower price
- True
- delivered to your door
- an unfair way
- lying about a rival
- an unfair way
- a unique selling point
- they get better choices
- to set a fair price
- False
- a fair way to compete
- it is a product
- False
- ask what buyers miss
- not a USP
- a rival seller
- posting fake reviews
- free name tags
- copying a rival’s logo
- free name tags
- False
- friendlier service
- a clear USP
- faster service
- it has a price
- an unfair way
- a clear USP
- an unfair way
- False
- grabbing their spot
- not a USP
- made from waste paper
- False
- not a USP
- copying a rival’s logo
- False
- a sugar-free recipe
- True
- better quality
- True
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