Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 2.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 3.🔍 Which is the odd one out? (a) ready in five minutes (b) we are open (c) a new flavour each week (d) free name tags
- 4.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 5.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 6.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 7.🔍 Which is the odd one out? (a) a cleaner stall (b) a fair, lower price (c) posting fake reviews (d) friendlier service
- 8.🏪 What is a competitor? (a) a supplier (b) a customer (c) a rival seller (d) your teammate
- 9.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 10.Which of these is not a unique selling point? (a) we sell things (b) ready in five minutes (c) free name tags (d) delivered to your door
- 11.🔍 Which is the odd one out? (a) it is a product (b) we sell things (c) we have a table (d) delivered to your door
- 12.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 13.🔍 Which is the odd one out? (a) it has a price (b) it is a product (c) we are open (d) personalised with names
- 14.🔍 Which is the odd one out? (a) a new flavour (b) faster service (c) friendlier service (d) grabbing their spot
- 15.Which of these is a clear unique selling point? (a) delivered to your door (b) we have a table (c) we are open (d) same as every stall
- 16.🔍 Which is the odd one out? (a) friendlier service (b) breaking their sign (c) a cleaner stall (d) better quality
- 17.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 18.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 19.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) we sell things (d) a new flavour each week
- 20.🧪 How can you find a USP? (a) skip it (b) ask what buyers miss (c) copy the rival exactly (d) pick a random word
- 21.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 22.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 23.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 24.🔍 Which is the odd one out? (a) same as every stall (b) we have a table (c) a sugar-free recipe (d) we sell things
- 25.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 26.Which of these is a clear unique selling point? (a) same as every stall (b) made from waste paper (c) it has a price (d) it is a product
- 27.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 28.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 29.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) faster service (c) friendlier service (d) a new flavour
- 30.🔍 Which is the odd one out? (a) personalised with names (b) made from waste paper (c) a sugar-free recipe (d) it is a product
- 31.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) a cleaner stall (d) breaking their sign
- 32.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 33.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 34.🔍 Which is the odd one out? (a) made from waste paper (b) ready in five minutes (c) delivered to your door (d) we have a table
- 35.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 36.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 37.🛍️ Why is competition good for customers? (a) shops get rude (b) prices always rise (c) it is not good (d) they get better choices
- 38.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 39.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to set a fair price (d) to close them down
- 40.🔍 Which is the odd one out? (a) we sell things (b) delivered to your door (c) made from waste paper (d) ready in five minutes
Answer key
- a clear USP
- a fair way to compete
- we are open
- a fair way to compete
- not a USP
- False
- posting fake reviews
- a rival seller
- True
- we sell things
- delivered to your door
- False
- personalised with names
- grabbing their spot
- delivered to your door
- breaking their sign
- a clear USP
- not a USP
- a new flavour each week
- ask what buyers miss
- an unfair way
- False
- an unfair way
- a sugar-free recipe
- an unfair way
- made from waste paper
- True
- False
- copying a rival’s logo
- it is a product
- a cleaner stall
- not a USP
- True
- we have a table
- not a USP
- a fair way to compete
- they get better choices
- a clear USP
- to set a fair price
- we sell things
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