Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 What is a competitor? (a) a customer (b) a rival seller (c) your teammate (d) a supplier
- 2.Which of these is a clear unique selling point? (a) we are open (b) free name tags (c) it has a price (d) we have a table
- 3.🔍 Which is the odd one out? (a) friendlier service (b) a cleaner stall (c) breaking their sign (d) faster service
- 4.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to close them down (d) to copy their sign
- 5.🧪 How can you find a USP? (a) skip it (b) ask what buyers miss (c) pick a random word (d) copy the rival exactly
- 6.🔍 Which is the odd one out? (a) a new flavour (b) better quality (c) a cleaner stall (d) grabbing their spot
- 7.🔍 Which is the odd one out? (a) breaking their sign (b) faster service (c) spreading rumours (d) copying a rival’s logo
- 8.Which of these is an unfair way to compete? (a) spreading rumours (b) a new flavour (c) friendlier service (d) a fair, lower price
- 9.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 10.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) posting fake reviews (d) faster service
- 11.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 12.🔍 Which is the odd one out? (a) copying a rival’s logo (b) spreading rumours (c) a new flavour (d) breaking their sign
- 13.🔍 Which is the odd one out? (a) spreading rumours (b) lying about a rival (c) breaking their sign (d) better quality
- 14.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 15.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 16.🔍 Which is the odd one out? (a) a fair, lower price (b) friendlier service (c) faster service (d) posting fake reviews
- 17.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a unique selling point (d) a higher price only
- 18.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 19.Which of these is an unfair way to compete? (a) better quality (b) a fair, lower price (c) copying a rival’s logo (d) a cleaner stall
- 20.Which of these is a clear unique selling point? (a) same as every stall (b) we are open (c) it is a product (d) delivered to your door
- 21.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 22.🔍 Which is the odd one out? (a) it has a price (b) it is a product (c) delivered to your door (d) same as every stall
- 23.🔍 Which is the odd one out? (a) made from waste paper (b) we have a table (c) we sell things (d) it is a product
- 24.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 25.Which of these is a fair way to compete? (a) posting fake reviews (b) friendlier service (c) copying a rival’s logo (d) spreading rumours
- 26.Which of these is a fair way to compete? (a) a new flavour (b) posting fake reviews (c) copying a rival’s logo (d) lying about a rival
- 27.Which of these is an unfair way to compete? (a) grabbing their spot (b) friendlier service (c) better quality (d) faster service
- 28.🔍 Which is the odd one out? (a) free name tags (b) a new flavour each week (c) we have a table (d) delivered to your door
- 29.🔍 Which is the odd one out? (a) it has a price (b) free name tags (c) same as every stall (d) we are open
- 30.🔍 Which is the odd one out? (a) it is a product (b) we have a table (c) we are open (d) ready in five minutes
- 31.Which of these is a fair way to compete? (a) posting fake reviews (b) breaking their sign (c) lying about a rival (d) a fair, lower price
- 32.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 33.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 34.🔍 Which is the odd one out? (a) a new flavour each week (b) a sugar-free recipe (c) delivered to your door (d) same as every stall
- 35.Which of these is not a unique selling point? (a) personalised with names (b) a new flavour each week (c) delivered to your door (d) we sell things
- 36.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 37.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 38.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 39.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 40.Which of these is not a unique selling point? (a) a new flavour each week (b) personalised with names (c) it has a price (d) a sugar-free recipe
Answer key
- a rival seller
- free name tags
- breaking their sign
- to set a fair price
- ask what buyers miss
- grabbing their spot
- faster service
- spreading rumours
- a clear USP
- faster service
- an unfair way
- a new flavour
- better quality
- False
- a fair way to compete
- posting fake reviews
- a unique selling point
- a fair way to compete
- copying a rival’s logo
- delivered to your door
- True
- delivered to your door
- made from waste paper
- False
- friendlier service
- a new flavour
- grabbing their spot
- we have a table
- free name tags
- ready in five minutes
- a fair, lower price
- a clear USP
- an unfair way
- same as every stall
- we sell things
- True
- a clear USP
- not a USP
- an unfair way
- it has a price
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