Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.Which of these is a clear unique selling point? (a) we sell things (b) we are open (c) it is a product (d) made from waste paper
- 2.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 3.🔍 Which is the odd one out? (a) better quality (b) grabbing their spot (c) copying a rival’s logo (d) lying about a rival
- 4.🏪 What is a competitor? (a) a customer (b) a supplier (c) your teammate (d) a rival seller
- 5.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 6.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) spreading rumours (d) better quality
- 7.Which of these is a clear unique selling point? (a) we are open (b) a new flavour each week (c) it has a price (d) we have a table
- 8.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) a cleaner stall (d) breaking their sign
- 9.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 10.Which of these is a clear unique selling point? (a) it is a product (b) a sugar-free recipe (c) same as every stall (d) we sell things
- 11.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 12.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to close them down (c) to copy their sign (d) to complain
- 13.Which of these is an unfair way to compete? (a) friendlier service (b) a cleaner stall (c) faster service (d) copying a rival’s logo
- 14.Which of these is a clear unique selling point? (a) delivered to your door (b) we have a table (c) we sell things (d) it has a price
- 15.🔍 Which is the odd one out? (a) delivered to your door (b) it is a product (c) a sugar-free recipe (d) ready in five minutes
- 16.Which of these is not a unique selling point? (a) it has a price (b) free name tags (c) delivered to your door (d) made from waste paper
- 17.🔍 Which is the odd one out? (a) it has a price (b) we have a table (c) ready in five minutes (d) we are open
- 18.🔍 Which is the odd one out? (a) lying about a rival (b) breaking their sign (c) spreading rumours (d) a new flavour
- 19.Which of these is not a unique selling point? (a) ready in five minutes (b) free name tags (c) it is a product (d) a new flavour each week
- 20.🔍 Which is the odd one out? (a) delivered to your door (b) a new flavour each week (c) it has a price (d) personalised with names
- 21.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 22.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 23.Which of these is a clear unique selling point? (a) we are open (b) it is a product (c) personalised with names (d) we have a table
- 24.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 25.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 26.🔍 Which is the odd one out? (a) a cleaner stall (b) a fair, lower price (c) lying about a rival (d) better quality
- 27.🔍 Which is the odd one out? (a) same as every stall (b) we sell things (c) it has a price (d) delivered to your door
- 28.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a unique selling point (d) a higher price only
- 29.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 30.Which of these is not a unique selling point? (a) ready in five minutes (b) same as every stall (c) a sugar-free recipe (d) personalised with names
- 31.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 32.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 33.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 34.Which of these is an unfair way to compete? (a) better quality (b) posting fake reviews (c) a cleaner stall (d) faster service
- 35.Which of these is a fair way to compete? (a) copying a rival’s logo (b) spreading rumours (c) breaking their sign (d) friendlier service
- 36.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 37.Which of these is a fair way to compete? (a) spreading rumours (b) grabbing their spot (c) a cleaner stall (d) copying a rival’s logo
- 38.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 39.Which of these is an unfair way to compete? (a) friendlier service (b) better quality (c) lying about a rival (d) a cleaner stall
- 40.🛍️ Why is competition good for customers? (a) shops get rude (b) it is not good (c) prices always rise (d) they get better choices
Answer key
- made from waste paper
- a clear USP
- better quality
- a rival seller
- True
- better quality
- a new flavour each week
- breaking their sign
- an unfair way
- a sugar-free recipe
- a fair way to compete
- to set a fair price
- copying a rival’s logo
- delivered to your door
- it is a product
- it has a price
- ready in five minutes
- a new flavour
- it is a product
- it has a price
- a clear USP
- not a USP
- personalised with names
- not a USP
- a fair way to compete
- lying about a rival
- delivered to your door
- a unique selling point
- not a USP
- same as every stall
- an unfair way
- True
- a clear USP
- posting fake reviews
- friendlier service
- a fair way to compete
- a cleaner stall
- a fair way to compete
- lying about a rival
- they get better choices
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