Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 2.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) free name tags (d) same as every stall
- 3.🔍 Which is the odd one out? (a) it is a product (b) we are open (c) we have a table (d) personalised with names
- 4.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 5.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 6.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 7.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 8.Which of these is not a unique selling point? (a) we sell things (b) delivered to your door (c) personalised with names (d) a sugar-free recipe
- 9.Which of these is not a unique selling point? (a) it has a price (b) ready in five minutes (c) a sugar-free recipe (d) delivered to your door
- 10.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 11.🔍 Which is the odd one out? (a) copying a rival’s logo (b) lying about a rival (c) grabbing their spot (d) faster service
- 12.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 13.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 14.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 15.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 16.Which of these is a clear unique selling point? (a) we sell things (b) same as every stall (c) ready in five minutes (d) we are open
- 17.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 18.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) your teammate (d) a customer
- 19.Which of these is a clear unique selling point? (a) a new flavour each week (b) we have a table (c) same as every stall (d) we are open
- 20.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 21.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 22.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 23.Which of these is not a unique selling point? (a) a new flavour each week (b) we have a table (c) a sugar-free recipe (d) ready in five minutes
- 24.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 25.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 26.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 27.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) copy the rival exactly (d) ask what buyers miss
- 28.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to copy their sign (c) to close them down (d) to set a fair price
- 29.🔍 Which is the odd one out? (a) posting fake reviews (b) copying a rival’s logo (c) friendlier service (d) spreading rumours
- 30.Which of these is not a unique selling point? (a) a new flavour each week (b) a sugar-free recipe (c) free name tags (d) it is a product
- 31.🔍 Which is the odd one out? (a) it has a price (b) a new flavour each week (c) same as every stall (d) we sell things
- 32.Which of these is a fair way to compete? (a) lying about a rival (b) a fair, lower price (c) grabbing their spot (d) posting fake reviews
- 33.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 34.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 35.Which of these is a clear unique selling point? (a) delivered to your door (b) it has a price (c) it is a product (d) we sell things
- 36.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) a new flavour (d) grabbing their spot
- 37.🔍 Which is the odd one out? (a) it is a product (b) delivered to your door (c) we sell things (d) it has a price
- 38.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 39.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) posting fake reviews (d) friendlier service
- 40.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
Answer key
- not a USP
- free name tags
- personalised with names
- not a USP
- a clear USP
- not a USP
- True
- we sell things
- it has a price
- True
- faster service
- True
- not a USP
- an unfair way
- not a USP
- ready in five minutes
- False
- a rival seller
- a new flavour each week
- a fair way to compete
- True
- a clear USP
- we have a table
- a fair way to compete
- True
- an unfair way
- ask what buyers miss
- to set a fair price
- friendlier service
- it is a product
- a new flavour each week
- a fair, lower price
- an unfair way
- a clear USP
- delivered to your door
- a new flavour
- delivered to your door
- a fair way to compete
- friendlier service
- True
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