Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 2.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 3.Which of these is a clear unique selling point? (a) ready in five minutes (b) same as every stall (c) it has a price (d) we are open
- 4.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) it has a price (d) ready in five minutes
- 5.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 6.🔍 Which is the odd one out? (a) personalised with names (b) delivered to your door (c) a sugar-free recipe (d) we sell things
- 7.Which of these is an unfair way to compete? (a) lying about a rival (b) a new flavour (c) faster service (d) a fair, lower price
- 8.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 9.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 10.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) ask what buyers miss (d) pick a random word
- 11.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 12.🔍 Which is the odd one out? (a) ready in five minutes (b) it has a price (c) we sell things (d) same as every stall
- 13.🔍 Which is the odd one out? (a) a cleaner stall (b) a new flavour (c) grabbing their spot (d) faster service
- 14.🔍 Which is the odd one out? (a) it has a price (b) we have a table (c) we are open (d) free name tags
- 15.🔍 Which is the odd one out? (a) friendlier service (b) spreading rumours (c) a cleaner stall (d) a fair, lower price
- 16.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 17.Which of these is a fair way to compete? (a) lying about a rival (b) a fair, lower price (c) spreading rumours (d) grabbing their spot
- 18.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to complain (d) to close them down
- 19.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 20.🔍 Which is the odd one out? (a) lying about a rival (b) better quality (c) a fair, lower price (d) a new flavour
- 21.🔍 Which is the odd one out? (a) breaking their sign (b) faster service (c) lying about a rival (d) spreading rumours
- 22.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 23.Which of these is not a unique selling point? (a) a sugar-free recipe (b) made from waste paper (c) it has a price (d) personalised with names
- 24.Which of these is a clear unique selling point? (a) same as every stall (b) it is a product (c) personalised with names (d) we are open
- 25.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 26.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 27.🔍 Which is the odd one out? (a) personalised with names (b) it is a product (c) we sell things (d) we are open
- 28.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) faster service (d) spreading rumours
- 29.🏪 What is a competitor? (a) a customer (b) a rival seller (c) your teammate (d) a supplier
- 30.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 31.🛍️ Why is competition good for customers? (a) shops get rude (b) prices always rise (c) they get better choices (d) it is not good
- 32.🔍 Which is the odd one out? (a) a new flavour each week (b) same as every stall (c) delivered to your door (d) ready in five minutes
- 33.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 34.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 35.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 36.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a rude sign (c) a higher price only (d) a louder voice
- 37.🔍 Which is the odd one out? (a) it is a product (b) we sell things (c) we have a table (d) made from waste paper
- 38.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 39.Which of these is a clear unique selling point? (a) it has a price (b) made from waste paper (c) we sell things (d) same as every stall
- 40.True or false: “it is a product” is not a unique selling point. (a) False (b) True
Answer key
- a clear USP
- True
- ready in five minutes
- it has a price
- not a USP
- we sell things
- lying about a rival
- an unfair way
- a fair way to compete
- ask what buyers miss
- an unfair way
- ready in five minutes
- grabbing their spot
- free name tags
- spreading rumours
- a clear USP
- a fair, lower price
- to set a fair price
- False
- lying about a rival
- faster service
- False
- it has a price
- personalised with names
- not a USP
- a clear USP
- personalised with names
- spreading rumours
- a rival seller
- True
- they get better choices
- same as every stall
- False
- a fair way to compete
- False
- a unique selling point
- made from waste paper
- an unfair way
- made from waste paper
- True
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