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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 340 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) it is not good (d) they get better choices
  2. 2.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a unique selling point (d) a higher price only
  3. 3.🔍 Which is the odd one out? (a) ready in five minutes (b) it is a product (c) we sell things (d) we are open
  4. 4.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
  5. 5.Which of these is not a unique selling point? (a) it is a product (b) made from waste paper (c) a sugar-free recipe (d) a new flavour each week
  6. 6.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
  7. 7.🔍 Which is the odd one out? (a) faster service (b) a cleaner stall (c) grabbing their spot (d) a new flavour
  8. 8.🔍 Which is the odd one out? (a) copying a rival’s logo (b) spreading rumours (c) friendlier service (d) posting fake reviews
  9. 9.Which of these is a fair way to compete? (a) posting fake reviews (b) grabbing their spot (c) spreading rumours (d) a cleaner stall
  10. 10.Which of these is a clear unique selling point? (a) ready in five minutes (b) it has a price (c) we sell things (d) we have a table
  11. 11.Which of these is an unfair way to compete? (a) lying about a rival (b) a fair, lower price (c) a new flavour (d) better quality
  12. 12.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
  13. 13.Which of these is a clear unique selling point? (a) it is a product (b) made from waste paper (c) it has a price (d) we have a table
  14. 14.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) a cleaner stall (d) posting fake reviews
  15. 15.Which of these is an unfair way to compete? (a) friendlier service (b) posting fake reviews (c) better quality (d) a cleaner stall
  16. 16.True or false: “we are open” is not a unique selling point. (a) False (b) True
  17. 17.🔍 Which is the odd one out? (a) free name tags (b) a new flavour each week (c) it is a product (d) delivered to your door
  18. 18.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) same as every stall (d) a sugar-free recipe
  19. 19.Which of these is a fair way to compete? (a) friendlier service (b) lying about a rival (c) copying a rival’s logo (d) spreading rumours
  20. 20.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
  21. 21.Which of these is a fair way to compete? (a) spreading rumours (b) lying about a rival (c) better quality (d) copying a rival’s logo
  22. 22.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
  23. 23.🔍 Which is the odd one out? (a) lying about a rival (b) faster service (c) better quality (d) friendlier service
  24. 24.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
  25. 25.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) a new flavour each week (d) it has a price
  26. 26.Which of these is a fair way to compete? (a) posting fake reviews (b) lying about a rival (c) copying a rival’s logo (d) a fair, lower price
  27. 27.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) copy the rival exactly (d) skip it
  28. 28.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
  29. 29.🔍 Which is the odd one out? (a) breaking their sign (b) spreading rumours (c) a fair, lower price (d) grabbing their spot
  30. 30.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
  31. 31.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
  32. 32.🔍 Which is the odd one out? (a) spreading rumours (b) breaking their sign (c) posting fake reviews (d) better quality
  33. 33.Which of these is a clear unique selling point? (a) a new flavour each week (b) it has a price (c) it is a product (d) we are open
  34. 34.🏪 What is a competitor? (a) a supplier (b) a customer (c) a rival seller (d) your teammate
  35. 35.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
  36. 36.Which of these is a fair way to compete? (a) spreading rumours (b) copying a rival’s logo (c) faster service (d) breaking their sign
  37. 37.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
  38. 38.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) it is a product (d) free name tags
  39. 39.Which of these is an unfair way to compete? (a) a fair, lower price (b) grabbing their spot (c) faster service (d) better quality
  40. 40.Which of these is a clear unique selling point? (a) personalised with names (b) it has a price (c) same as every stall (d) it is a product

Answer key

  1. they get better choices
  2. a unique selling point
  3. ready in five minutes
  4. a clear USP
  5. it is a product
  6. an unfair way
  7. grabbing their spot
  8. friendlier service
  9. a cleaner stall
  10. ready in five minutes
  11. lying about a rival
  12. a fair way to compete
  13. made from waste paper
  14. a cleaner stall
  15. posting fake reviews
  16. True
  17. it is a product
  18. a sugar-free recipe
  19. friendlier service
  20. False
  21. better quality
  22. True
  23. lying about a rival
  24. a clear USP
  25. it has a price
  26. a fair, lower price
  27. ask what buyers miss
  28. not a USP
  29. a fair, lower price
  30. not a USP
  31. an unfair way
  32. better quality
  33. a new flavour each week
  34. a rival seller
  35. not a USP
  36. faster service
  37. False
  38. free name tags
  39. grabbing their spot
  40. personalised with names

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