Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) a new flavour (b) a fair, lower price (c) lying about a rival (d) a cleaner stall
- 2.🏪 What is a competitor? (a) a supplier (b) a customer (c) a rival seller (d) your teammate
- 3.🔍 Which is the odd one out? (a) delivered to your door (b) a sugar-free recipe (c) a new flavour each week (d) it has a price
- 4.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 5.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) a cleaner stall (d) lying about a rival
- 6.Which of these is an unfair way to compete? (a) a new flavour (b) copying a rival’s logo (c) friendlier service (d) a fair, lower price
- 7.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) grabbing their spot (d) faster service
- 8.🔍 Which is the odd one out? (a) a new flavour each week (b) same as every stall (c) made from waste paper (d) ready in five minutes
- 9.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 10.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 11.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 12.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 13.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) same as every stall (d) ready in five minutes
- 14.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 15.🔍 Which is the odd one out? (a) breaking their sign (b) posting fake reviews (c) spreading rumours (d) better quality
- 16.🔍 Which is the odd one out? (a) breaking their sign (b) grabbing their spot (c) lying about a rival (d) faster service
- 17.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 18.🔍 Which is the odd one out? (a) ready in five minutes (b) we sell things (c) a sugar-free recipe (d) personalised with names
- 19.🔍 Which is the odd one out? (a) better quality (b) spreading rumours (c) faster service (d) a cleaner stall
- 20.🔍 Which is the odd one out? (a) friendlier service (b) posting fake reviews (c) better quality (d) a fair, lower price
- 21.Which of these is an unfair way to compete? (a) faster service (b) a new flavour (c) better quality (d) posting fake reviews
- 22.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 23.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 24.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to complain (c) to set a fair price (d) to copy their sign
- 25.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 26.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a unique selling point (d) a louder voice
- 27.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 28.🔍 Which is the odd one out? (a) same as every stall (b) we have a table (c) free name tags (d) we are open
- 29.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 30.🔍 Which is the odd one out? (a) a fair, lower price (b) lying about a rival (c) copying a rival’s logo (d) spreading rumours
- 31.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 32.Which of these is a fair way to compete? (a) posting fake reviews (b) better quality (c) breaking their sign (d) copying a rival’s logo
- 33.🧪 How can you find a USP? (a) skip it (b) ask what buyers miss (c) copy the rival exactly (d) pick a random word
- 34.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 35.Which of these is a clear unique selling point? (a) a new flavour each week (b) it has a price (c) we sell things (d) it is a product
- 36.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 37.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 38.🔍 Which is the odd one out? (a) a sugar-free recipe (b) same as every stall (c) it has a price (d) it is a product
- 39.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 40.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
Answer key
- lying about a rival
- a rival seller
- it has a price
- a clear USP
- a cleaner stall
- copying a rival’s logo
- faster service
- same as every stall
- an unfair way
- an unfair way
- a fair way to compete
- True
- ready in five minutes
- True
- better quality
- faster service
- a fair way to compete
- we sell things
- spreading rumours
- posting fake reviews
- posting fake reviews
- False
- a clear USP
- to set a fair price
- a fair way to compete
- a unique selling point
- False
- free name tags
- a clear USP
- a fair, lower price
- False
- better quality
- ask what buyers miss
- True
- a new flavour each week
- True
- an unfair way
- a sugar-free recipe
- not a USP
- not a USP
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