Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🧪 How can you find a USP? (a) ask what buyers miss (b) pick a random word (c) skip it (d) copy the rival exactly
- 2.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 3.Which of these is a fair way to compete? (a) a new flavour (b) grabbing their spot (c) copying a rival’s logo (d) spreading rumours
- 4.🔍 Which is the odd one out? (a) personalised with names (b) a new flavour each week (c) free name tags (d) same as every stall
- 5.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 6.Which of these is not a unique selling point? (a) a new flavour each week (b) it is a product (c) personalised with names (d) a sugar-free recipe
- 7.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 8.🔍 Which is the odd one out? (a) we have a table (b) same as every stall (c) made from waste paper (d) we sell things
- 9.Which of these is an unfair way to compete? (a) lying about a rival (b) friendlier service (c) faster service (d) a fair, lower price
- 10.Which of these is not a unique selling point? (a) we have a table (b) made from waste paper (c) a new flavour each week (d) a sugar-free recipe
- 11.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 12.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 13.Which of these is not a unique selling point? (a) a new flavour each week (b) free name tags (c) ready in five minutes (d) we sell things
- 14.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 15.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) a new flavour each week (d) same as every stall
- 16.Which of these is a clear unique selling point? (a) same as every stall (b) we have a table (c) made from waste paper (d) it has a price
- 17.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
- 18.Which of these is an unfair way to compete? (a) breaking their sign (b) faster service (c) a new flavour (d) a cleaner stall
- 19.Which of these is an unfair way to compete? (a) a fair, lower price (b) copying a rival’s logo (c) friendlier service (d) a cleaner stall
- 20.Which of these is an unfair way to compete? (a) better quality (b) faster service (c) friendlier service (d) posting fake reviews
- 21.Which of these is a fair way to compete? (a) a cleaner stall (b) spreading rumours (c) posting fake reviews (d) copying a rival’s logo
- 22.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 23.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) breaking their sign (d) a cleaner stall
- 24.Which of these is a clear unique selling point? (a) it has a price (b) ready in five minutes (c) same as every stall (d) we have a table
- 25.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 26.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 27.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 28.🔍 Which is the odd one out? (a) copying a rival’s logo (b) lying about a rival (c) a new flavour (d) posting fake reviews
- 29.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 30.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 31.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 32.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 33.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 34.🏪 What is a competitor? (a) your teammate (b) a rival seller (c) a customer (d) a supplier
- 35.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 36.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 37.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) posting fake reviews (d) friendlier service
- 38.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to complain (d) to set a fair price
- 39.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 40.🔍 Which is the odd one out? (a) breaking their sign (b) grabbing their spot (c) faster service (d) spreading rumours
Answer key
- ask what buyers miss
- False
- a new flavour
- same as every stall
- False
- it is a product
- a clear USP
- made from waste paper
- lying about a rival
- we have a table
- an unfair way
- a clear USP
- we sell things
- False
- a new flavour each week
- made from waste paper
- a unique selling point
- breaking their sign
- copying a rival’s logo
- posting fake reviews
- a cleaner stall
- False
- breaking their sign
- ready in five minutes
- True
- an unfair way
- False
- a new flavour
- True
- True
- a clear USP
- True
- False
- a rival seller
- a fair way to compete
- not a USP
- friendlier service
- to set a fair price
- False
- faster service
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