Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a fair way to compete? (a) grabbing their spot (b) posting fake reviews (c) spreading rumours (d) faster service
- 2.Which of these is an unfair way to compete? (a) spreading rumours (b) a cleaner stall (c) a fair, lower price (d) better quality
- 3.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 4.🏪 What is a competitor? (a) a rival seller (b) a supplier (c) your teammate (d) a customer
- 5.🔍 Which is the odd one out? (a) it has a price (b) ready in five minutes (c) personalised with names (d) made from waste paper
- 6.🛍️ Why is competition good for customers? (a) shops get rude (b) it is not good (c) prices always rise (d) they get better choices
- 7.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 8.🔍 Which is the odd one out? (a) personalised with names (b) same as every stall (c) ready in five minutes (d) delivered to your door
- 9.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to close them down (c) to complain (d) to copy their sign
- 10.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) faster service (d) lying about a rival
- 11.🔍 Which is the odd one out? (a) lying about a rival (b) faster service (c) spreading rumours (d) copying a rival’s logo
- 12.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 13.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 14.🔍 Which is the odd one out? (a) copying a rival’s logo (b) friendlier service (c) better quality (d) a new flavour
- 15.Which of these is not a unique selling point? (a) same as every stall (b) ready in five minutes (c) personalised with names (d) a sugar-free recipe
- 16.Which of these is a clear unique selling point? (a) it is a product (b) we have a table (c) same as every stall (d) free name tags
- 17.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 18.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) same as every stall (d) delivered to your door
- 19.Which of these is not a unique selling point? (a) delivered to your door (b) free name tags (c) it has a price (d) personalised with names
- 20.Which of these is an unfair way to compete? (a) faster service (b) friendlier service (c) posting fake reviews (d) a fair, lower price
- 21.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 22.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 23.🔍 Which is the odd one out? (a) it has a price (b) personalised with names (c) we are open (d) we have a table
- 24.Which of these is a clear unique selling point? (a) it has a price (b) personalised with names (c) same as every stall (d) we have a table
- 25.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 26.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 27.🔍 Which is the odd one out? (a) it has a price (b) we have a table (c) a new flavour each week (d) we sell things
- 28.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 29.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 30.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 31.Which of these is a clear unique selling point? (a) same as every stall (b) ready in five minutes (c) we are open (d) it is a product
- 32.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) ask what buyers miss (d) pick a random word
- 33.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) delivered to your door (d) we are open
- 34.Which of these is an unfair way to compete? (a) better quality (b) faster service (c) grabbing their spot (d) a fair, lower price
- 35.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 36.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 37.Which of these is a fair way to compete? (a) posting fake reviews (b) grabbing their spot (c) friendlier service (d) spreading rumours
- 38.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 39.🔍 Which is the odd one out? (a) we have a table (b) made from waste paper (c) same as every stall (d) we sell things
- 40.🔍 Which is the odd one out? (a) friendlier service (b) a cleaner stall (c) breaking their sign (d) a fair, lower price
Answer key
- faster service
- spreading rumours
- True
- a rival seller
- it has a price
- they get better choices
- True
- same as every stall
- to set a fair price
- lying about a rival
- faster service
- a clear USP
- a clear USP
- copying a rival’s logo
- same as every stall
- free name tags
- not a USP
- delivered to your door
- it has a price
- posting fake reviews
- not a USP
- an unfair way
- personalised with names
- personalised with names
- a fair way to compete
- True
- a new flavour each week
- a fair way to compete
- not a USP
- a clear USP
- ready in five minutes
- ask what buyers miss
- delivered to your door
- grabbing their spot
- False
- an unfair way
- friendlier service
- not a USP
- made from waste paper
- breaking their sign
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