Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) breaking their sign (b) a new flavour (c) better quality (d) a fair, lower price
- 2.Which of these is a fair way to compete? (a) posting fake reviews (b) breaking their sign (c) copying a rival’s logo (d) a new flavour
- 3.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 4.🔍 Which is the odd one out? (a) a new flavour each week (b) we sell things (c) made from waste paper (d) free name tags
- 5.Which of these is not a unique selling point? (a) we have a table (b) delivered to your door (c) a new flavour each week (d) a sugar-free recipe
- 6.🔍 Which is the odd one out? (a) lying about a rival (b) better quality (c) spreading rumours (d) copying a rival’s logo
- 7.🔍 Which is the odd one out? (a) delivered to your door (b) we have a table (c) personalised with names (d) a new flavour each week
- 8.🔍 Which is the odd one out? (a) lying about a rival (b) spreading rumours (c) faster service (d) breaking their sign
- 9.🔍 Which is the odd one out? (a) a cleaner stall (b) copying a rival’s logo (c) spreading rumours (d) lying about a rival
- 10.🏪 What is a competitor? (a) a customer (b) a rival seller (c) a supplier (d) your teammate
- 11.🔍 Which is the odd one out? (a) lying about a rival (b) posting fake reviews (c) breaking their sign (d) friendlier service
- 12.Which of these is an unfair way to compete? (a) a fair, lower price (b) breaking their sign (c) a new flavour (d) better quality
- 13.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 14.🔍 Which is the odd one out? (a) a new flavour (b) faster service (c) lying about a rival (d) a cleaner stall
- 15.Which of these is a fair way to compete? (a) posting fake reviews (b) spreading rumours (c) breaking their sign (d) a cleaner stall
- 16.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 17.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 18.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 19.Which of these is a fair way to compete? (a) friendlier service (b) posting fake reviews (c) breaking their sign (d) spreading rumours
- 20.Which of these is a fair way to compete? (a) copying a rival’s logo (b) breaking their sign (c) faster service (d) spreading rumours
- 21.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 22.🔍 Which is the odd one out? (a) a cleaner stall (b) friendlier service (c) a fair, lower price (d) copying a rival’s logo
- 23.🔍 Which is the odd one out? (a) a new flavour each week (b) personalised with names (c) delivered to your door (d) it is a product
- 24.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 25.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 26.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) friendlier service (d) lying about a rival
- 27.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) free name tags (d) it has a price
- 28.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to complain (c) to copy their sign (d) to set a fair price
- 29.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 30.Which of these is not a unique selling point? (a) a sugar-free recipe (b) personalised with names (c) it is a product (d) free name tags
- 31.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 32.Which of these is not a unique selling point? (a) ready in five minutes (b) personalised with names (c) we sell things (d) made from waste paper
- 33.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a unique selling point (d) a higher price only
- 34.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 35.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 36.Which of these is a clear unique selling point? (a) same as every stall (b) delivered to your door (c) we sell things (d) we have a table
- 37.Which of these is not a unique selling point? (a) made from waste paper (b) free name tags (c) it has a price (d) delivered to your door
- 38.Which of these is a clear unique selling point? (a) we are open (b) personalised with names (c) it is a product (d) we have a table
- 39.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 40.🔍 Which is the odd one out? (a) grabbing their spot (b) a fair, lower price (c) spreading rumours (d) lying about a rival
Answer key
- breaking their sign
- a new flavour
- True
- we sell things
- we have a table
- better quality
- we have a table
- faster service
- a cleaner stall
- a rival seller
- friendlier service
- breaking their sign
- a fair way to compete
- lying about a rival
- a cleaner stall
- a clear USP
- a clear USP
- not a USP
- friendlier service
- faster service
- a fair way to compete
- copying a rival’s logo
- it is a product
- an unfair way
- False
- lying about a rival
- free name tags
- to set a fair price
- a fair way to compete
- it is a product
- True
- we sell things
- a unique selling point
- an unfair way
- an unfair way
- delivered to your door
- it has a price
- personalised with names
- not a USP
- a fair, lower price
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