Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is an unfair way to compete? (a) faster service (b) posting fake reviews (c) a new flavour (d) a fair, lower price
- 2.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 3.Which of these is a fair way to compete? (a) faster service (b) lying about a rival (c) grabbing their spot (d) posting fake reviews
- 4.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 5.🔍 Which is the odd one out? (a) posting fake reviews (b) faster service (c) a new flavour (d) a cleaner stall
- 6.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) pick a random word (d) ask what buyers miss
- 7.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to close them down (c) to set a fair price (d) to complain
- 8.Which of these is an unfair way to compete? (a) a fair, lower price (b) a new flavour (c) grabbing their spot (d) better quality
- 9.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 10.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 11.🔍 Which is the odd one out? (a) a new flavour each week (b) personalised with names (c) made from waste paper (d) we sell things
- 12.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 13.🔍 Which is the odd one out? (a) ready in five minutes (b) we have a table (c) free name tags (d) personalised with names
- 14.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 15.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) a customer (d) your teammate
- 16.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 17.Which of these is a clear unique selling point? (a) ready in five minutes (b) we sell things (c) we have a table (d) same as every stall
- 18.Which of these is not a unique selling point? (a) ready in five minutes (b) personalised with names (c) made from waste paper (d) we are open
- 19.🔍 Which is the odd one out? (a) spreading rumours (b) copying a rival’s logo (c) lying about a rival (d) a fair, lower price
- 20.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 21.🛍️ Why is competition good for customers? (a) prices always rise (b) they get better choices (c) it is not good (d) shops get rude
- 22.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) spreading rumours (d) a new flavour
- 23.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 24.🔍 Which is the odd one out? (a) spreading rumours (b) breaking their sign (c) friendlier service (d) copying a rival’s logo
- 25.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 26.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 27.Which of these is not a unique selling point? (a) ready in five minutes (b) free name tags (c) personalised with names (d) it has a price
- 28.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 29.Which of these is not a unique selling point? (a) personalised with names (b) ready in five minutes (c) made from waste paper (d) same as every stall
- 30.Which of these is an unfair way to compete? (a) breaking their sign (b) a fair, lower price (c) friendlier service (d) better quality
- 31.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 32.🔍 Which is the odd one out? (a) breaking their sign (b) posting fake reviews (c) copying a rival’s logo (d) faster service
- 33.Which of these is a clear unique selling point? (a) we sell things (b) it has a price (c) personalised with names (d) we have a table
- 34.🔍 Which is the odd one out? (a) faster service (b) better quality (c) friendlier service (d) grabbing their spot
- 35.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) a cleaner stall (d) breaking their sign
- 36.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 37.Which of these is a clear unique selling point? (a) we have a table (b) a sugar-free recipe (c) it has a price (d) same as every stall
- 38.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 39.🔍 Which is the odd one out? (a) spreading rumours (b) faster service (c) friendlier service (d) a new flavour
- 40.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
Answer key
- posting fake reviews
- a clear USP
- faster service
- a clear USP
- posting fake reviews
- ask what buyers miss
- to set a fair price
- grabbing their spot
- a clear USP
- an unfair way
- we sell things
- a clear USP
- we have a table
- False
- a rival seller
- a fair way to compete
- ready in five minutes
- we are open
- a fair, lower price
- a clear USP
- they get better choices
- a new flavour
- a fair way to compete
- friendlier service
- True
- True
- it has a price
- not a USP
- same as every stall
- breaking their sign
- True
- faster service
- personalised with names
- grabbing their spot
- breaking their sign
- an unfair way
- a sugar-free recipe
- not a USP
- spreading rumours
- an unfair way
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