Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) same as every stall (b) it has a price (c) ready in five minutes (d) we sell things
- 2.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 3.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 4.Which of these is not a unique selling point? (a) we have a table (b) a sugar-free recipe (c) delivered to your door (d) a new flavour each week
- 5.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) a sugar-free recipe (d) we have a table
- 6.Which of these is a clear unique selling point? (a) we have a table (b) we sell things (c) delivered to your door (d) same as every stall
- 7.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 8.Which of these is an unfair way to compete? (a) a fair, lower price (b) copying a rival’s logo (c) better quality (d) a cleaner stall
- 9.Which of these is a clear unique selling point? (a) same as every stall (b) free name tags (c) it is a product (d) we sell things
- 10.Which of these is a fair way to compete? (a) posting fake reviews (b) spreading rumours (c) grabbing their spot (d) a new flavour
- 11.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a rude sign (d) a higher price only
- 12.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 13.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 14.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 15.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 16.Which of these is an unfair way to compete? (a) a fair, lower price (b) a new flavour (c) spreading rumours (d) better quality
- 17.Which of these is a fair way to compete? (a) a fair, lower price (b) lying about a rival (c) spreading rumours (d) grabbing their spot
- 18.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 19.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 20.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 21.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 22.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 23.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 24.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to set a fair price (c) to complain (d) to copy their sign
- 25.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 26.🔍 Which is the odd one out? (a) delivered to your door (b) made from waste paper (c) same as every stall (d) ready in five minutes
- 27.🔍 Which is the odd one out? (a) friendlier service (b) a cleaner stall (c) copying a rival’s logo (d) a new flavour
- 28.🔍 Which is the odd one out? (a) personalised with names (b) a sugar-free recipe (c) free name tags (d) it is a product
- 29.Which of these is a fair way to compete? (a) spreading rumours (b) copying a rival’s logo (c) faster service (d) lying about a rival
- 30.🔍 Which is the odd one out? (a) faster service (b) better quality (c) grabbing their spot (d) a fair, lower price
- 31.🛍️ Why is competition good for customers? (a) they get better choices (b) shops get rude (c) it is not good (d) prices always rise
- 32.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) posting fake reviews (d) better quality
- 33.Which of these is not a unique selling point? (a) free name tags (b) personalised with names (c) made from waste paper (d) we are open
- 34.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) copy the rival exactly (d) ask what buyers miss
- 35.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 36.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 37.🔍 Which is the odd one out? (a) it has a price (b) it is a product (c) a sugar-free recipe (d) same as every stall
- 38.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 39.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 40.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
Answer key
- ready in five minutes
- a clear USP
- not a USP
- we have a table
- a sugar-free recipe
- delivered to your door
- True
- copying a rival’s logo
- free name tags
- a new flavour
- a unique selling point
- an unfair way
- False
- not a USP
- False
- spreading rumours
- a fair, lower price
- a clear USP
- a fair way to compete
- a fair way to compete
- not a USP
- a clear USP
- an unfair way
- to set a fair price
- True
- same as every stall
- copying a rival’s logo
- it is a product
- faster service
- grabbing their spot
- they get better choices
- posting fake reviews
- we are open
- ask what buyers miss
- not a USP
- a clear USP
- a sugar-free recipe
- an unfair way
- a clear USP
- False
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