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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 369 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
  2. 2.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a rival seller (d) a customer
  3. 3.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
  4. 4.🔍 Which is the odd one out? (a) a fair, lower price (b) a cleaner stall (c) better quality (d) copying a rival’s logo
  5. 5.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
  6. 6.🔍 Which is the odd one out? (a) spreading rumours (b) lying about a rival (c) copying a rival’s logo (d) a cleaner stall
  7. 7.🔍 Which is the odd one out? (a) friendlier service (b) a cleaner stall (c) a fair, lower price (d) grabbing their spot
  8. 8.🔍 Which is the odd one out? (a) made from waste paper (b) a sugar-free recipe (c) ready in five minutes (d) it has a price
  9. 9.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
  10. 10.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
  11. 11.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
  12. 12.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
  13. 13.Which of these is a fair way to compete? (a) a new flavour (b) copying a rival’s logo (c) posting fake reviews (d) grabbing their spot
  14. 14.🧪 How can you find a USP? (a) ask what buyers miss (b) pick a random word (c) skip it (d) copy the rival exactly
  15. 15.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
  16. 16.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) personalised with names (d) we have a table
  17. 17.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
  18. 18.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
  19. 19.🔍 Which is the odd one out? (a) breaking their sign (b) grabbing their spot (c) a new flavour (d) spreading rumours
  20. 20.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) we have a table (d) a sugar-free recipe
  21. 21.Which of these is a fair way to compete? (a) faster service (b) breaking their sign (c) lying about a rival (d) spreading rumours
  22. 22.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
  23. 23.🔍 Which is the odd one out? (a) copying a rival’s logo (b) lying about a rival (c) posting fake reviews (d) better quality
  24. 24.🔍 Which is the odd one out? (a) a sugar-free recipe (b) delivered to your door (c) personalised with names (d) it is a product
  25. 25.🔍 Which is the odd one out? (a) same as every stall (b) it is a product (c) a sugar-free recipe (d) we have a table
  26. 26.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
  27. 27.Which of these is not a unique selling point? (a) ready in five minutes (b) delivered to your door (c) free name tags (d) we are open
  28. 28.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
  29. 29.🔍 Which is the odd one out? (a) we sell things (b) it has a price (c) personalised with names (d) we are open
  30. 30.Which of these is a fair way to compete? (a) spreading rumours (b) a fair, lower price (c) posting fake reviews (d) lying about a rival
  31. 31.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
  32. 32.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
  33. 33.Which of these is not a unique selling point? (a) a sugar-free recipe (b) personalised with names (c) free name tags (d) we have a table
  34. 34.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
  35. 35.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
  36. 36.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
  37. 37.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a louder voice (c) a unique selling point (d) a rude sign
  38. 38.🔍 Which is the odd one out? (a) it is a product (b) we have a table (c) it has a price (d) delivered to your door
  39. 39.Which of these is an unfair way to compete? (a) a cleaner stall (b) grabbing their spot (c) faster service (d) a fair, lower price
  40. 40.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP

Answer key

  1. a clear USP
  2. a rival seller
  3. not a USP
  4. copying a rival’s logo
  5. a clear USP
  6. a cleaner stall
  7. grabbing their spot
  8. it has a price
  9. a fair way to compete
  10. an unfair way
  11. an unfair way
  12. True
  13. a new flavour
  14. ask what buyers miss
  15. an unfair way
  16. personalised with names
  17. an unfair way
  18. a fair way to compete
  19. a new flavour
  20. a sugar-free recipe
  21. faster service
  22. a fair way to compete
  23. better quality
  24. it is a product
  25. a sugar-free recipe
  26. a fair way to compete
  27. we are open
  28. an unfair way
  29. personalised with names
  30. a fair, lower price
  31. True
  32. not a USP
  33. we have a table
  34. False
  35. not a USP
  36. False
  37. a unique selling point
  38. delivered to your door
  39. grabbing their spot
  40. a clear USP

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