Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) copying a rival’s logo (b) spreading rumours (c) posting fake reviews (d) faster service
- 2.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) they get better choices (d) it is not good
- 3.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) posting fake reviews (d) better quality
- 4.🔍 Which is the odd one out? (a) faster service (b) friendlier service (c) a new flavour (d) posting fake reviews
- 5.🔍 Which is the odd one out? (a) breaking their sign (b) a new flavour (c) lying about a rival (d) copying a rival’s logo
- 6.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 7.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 8.🔍 Which is the odd one out? (a) lying about a rival (b) faster service (c) a fair, lower price (d) friendlier service
- 9.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 10.Which of these is an unfair way to compete? (a) better quality (b) a cleaner stall (c) breaking their sign (d) a fair, lower price
- 11.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 12.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 13.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 14.Which of these is a fair way to compete? (a) copying a rival’s logo (b) grabbing their spot (c) a cleaner stall (d) breaking their sign
- 15.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 16.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 17.Which of these is an unfair way to compete? (a) a cleaner stall (b) posting fake reviews (c) faster service (d) a fair, lower price
- 18.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 19.Which of these is a clear unique selling point? (a) we have a table (b) a new flavour each week (c) it has a price (d) we sell things
- 20.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 21.Which of these is a clear unique selling point? (a) it has a price (b) personalised with names (c) we are open (d) it is a product
- 22.🔍 Which is the odd one out? (a) a cleaner stall (b) friendlier service (c) grabbing their spot (d) better quality
- 23.Which of these is an unfair way to compete? (a) lying about a rival (b) a cleaner stall (c) better quality (d) a new flavour
- 24.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 25.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 26.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 27.🔍 Which is the odd one out? (a) it is a product (b) it has a price (c) we sell things (d) made from waste paper
- 28.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 29.Which of these is an unfair way to compete? (a) spreading rumours (b) a cleaner stall (c) better quality (d) a new flavour
- 30.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) we are open (d) a new flavour each week
- 31.🔍 Which is the odd one out? (a) posting fake reviews (b) spreading rumours (c) copying a rival’s logo (d) friendlier service
- 32.Which of these is a fair way to compete? (a) copying a rival’s logo (b) spreading rumours (c) a new flavour (d) lying about a rival
- 33.Which of these is a clear unique selling point? (a) we sell things (b) a sugar-free recipe (c) it is a product (d) we have a table
- 34.Which of these is not a unique selling point? (a) a new flavour each week (b) it has a price (c) delivered to your door (d) personalised with names
- 35.🔍 Which is the odd one out? (a) faster service (b) spreading rumours (c) a cleaner stall (d) a fair, lower price
- 36.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) ready in five minutes (d) same as every stall
- 37.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 38.Which of these is not a unique selling point? (a) we sell things (b) personalised with names (c) made from waste paper (d) free name tags
- 39.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 40.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
Answer key
- faster service
- they get better choices
- better quality
- posting fake reviews
- a new flavour
- an unfair way
- True
- lying about a rival
- True
- breaking their sign
- False
- True
- not a USP
- a cleaner stall
- a fair way to compete
- a fair way to compete
- posting fake reviews
- a clear USP
- a new flavour each week
- a fair way to compete
- personalised with names
- grabbing their spot
- lying about a rival
- True
- a clear USP
- not a USP
- made from waste paper
- False
- spreading rumours
- a new flavour each week
- friendlier service
- a new flavour
- a sugar-free recipe
- it has a price
- spreading rumours
- ready in five minutes
- False
- we sell things
- not a USP
- not a USP
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