Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to set a fair price (d) to copy their sign
- 2.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) delivered to your door (d) we are open
- 3.🔍 Which is the odd one out? (a) same as every stall (b) it is a product (c) a new flavour each week (d) we sell things
- 4.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 5.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 6.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 7.🔍 Which is the odd one out? (a) delivered to your door (b) ready in five minutes (c) a sugar-free recipe (d) it has a price
- 8.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 9.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 10.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 11.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 12.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 13.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 14.Which of these is an unfair way to compete? (a) faster service (b) better quality (c) a cleaner stall (d) copying a rival’s logo
- 15.🔍 Which is the odd one out? (a) friendlier service (b) faster service (c) lying about a rival (d) better quality
- 16.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 17.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) friendlier service (d) breaking their sign
- 18.🔍 Which is the odd one out? (a) it has a price (b) free name tags (c) we have a table (d) same as every stall
- 19.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 20.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a higher price only (c) a unique selling point (d) a rude sign
- 21.Which of these is not a unique selling point? (a) personalised with names (b) a sugar-free recipe (c) ready in five minutes (d) it is a product
- 22.Which of these is a fair way to compete? (a) lying about a rival (b) copying a rival’s logo (c) a cleaner stall (d) spreading rumours
- 23.Which of these is a clear unique selling point? (a) made from waste paper (b) we have a table (c) we sell things (d) same as every stall
- 24.Which of these is a fair way to compete? (a) faster service (b) copying a rival’s logo (c) lying about a rival (d) posting fake reviews
- 25.🔍 Which is the odd one out? (a) lying about a rival (b) copying a rival’s logo (c) breaking their sign (d) a cleaner stall
- 26.🔍 Which is the odd one out? (a) a cleaner stall (b) a fair, lower price (c) copying a rival’s logo (d) friendlier service
- 27.Which of these is not a unique selling point? (a) we sell things (b) personalised with names (c) ready in five minutes (d) a sugar-free recipe
- 28.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 29.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 30.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 31.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 32.Which of these is not a unique selling point? (a) made from waste paper (b) ready in five minutes (c) it has a price (d) a new flavour each week
- 33.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 34.🔍 Which is the odd one out? (a) we have a table (b) it has a price (c) same as every stall (d) ready in five minutes
- 35.🔍 Which is the odd one out? (a) a cleaner stall (b) posting fake reviews (c) better quality (d) friendlier service
- 36.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) grabbing their spot (d) better quality
- 37.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 38.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 39.🔍 Which is the odd one out? (a) we are open (b) we sell things (c) a sugar-free recipe (d) we have a table
- 40.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
Answer key
- to set a fair price
- delivered to your door
- a new flavour each week
- an unfair way
- False
- False
- it has a price
- not a USP
- a clear USP
- an unfair way
- False
- a fair way to compete
- False
- copying a rival’s logo
- lying about a rival
- a fair way to compete
- breaking their sign
- free name tags
- True
- a unique selling point
- it is a product
- a cleaner stall
- made from waste paper
- faster service
- a cleaner stall
- copying a rival’s logo
- we sell things
- a clear USP
- a fair way to compete
- True
- a clear USP
- it has a price
- not a USP
- ready in five minutes
- posting fake reviews
- grabbing their spot
- False
- a clear USP
- a sugar-free recipe
- False
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