Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) delivered to your door (b) we have a table (c) ready in five minutes (d) personalised with names
- 2.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) your teammate (d) a customer
- 3.🔍 Which is the odd one out? (a) it is a product (b) delivered to your door (c) a sugar-free recipe (d) free name tags
- 4.🧪 How can you find a USP? (a) skip it (b) pick a random word (c) copy the rival exactly (d) ask what buyers miss
- 5.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) prices always rise (d) they get better choices
- 6.🔍 Which is the odd one out? (a) it is a product (b) we have a table (c) delivered to your door (d) we are open
- 7.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 8.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 9.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 10.Which of these is not a unique selling point? (a) made from waste paper (b) a sugar-free recipe (c) it is a product (d) personalised with names
- 11.Which of these is not a unique selling point? (a) free name tags (b) it has a price (c) a sugar-free recipe (d) personalised with names
- 12.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 13.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 14.Which of these is a fair way to compete? (a) better quality (b) grabbing their spot (c) lying about a rival (d) spreading rumours
- 15.Which of these is not a unique selling point? (a) ready in five minutes (b) we have a table (c) free name tags (d) delivered to your door
- 16.🔍 Which is the odd one out? (a) personalised with names (b) a new flavour each week (c) a sugar-free recipe (d) we are open
- 17.🔍 Which is the odd one out? (a) copying a rival’s logo (b) posting fake reviews (c) spreading rumours (d) friendlier service
- 18.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a unique selling point (c) a louder voice (d) a rude sign
- 19.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 20.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to complain (c) to copy their sign (d) to set a fair price
- 21.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 22.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) we are open (d) delivered to your door
- 23.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 24.🔍 Which is the odd one out? (a) lying about a rival (b) a cleaner stall (c) friendlier service (d) better quality
- 25.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 26.Which of these is a fair way to compete? (a) spreading rumours (b) grabbing their spot (c) copying a rival’s logo (d) friendlier service
- 27.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 28.Which of these is not a unique selling point? (a) personalised with names (b) free name tags (c) same as every stall (d) delivered to your door
- 29.Which of these is not a unique selling point? (a) ready in five minutes (b) free name tags (c) a sugar-free recipe (d) we sell things
- 30.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 31.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 32.🔍 Which is the odd one out? (a) breaking their sign (b) copying a rival’s logo (c) better quality (d) lying about a rival
- 33.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 34.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) a new flavour each week (d) it is a product
- 35.🔍 Which is the odd one out? (a) same as every stall (b) we are open (c) we sell things (d) a sugar-free recipe
- 36.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 37.Which of these is an unfair way to compete? (a) a fair, lower price (b) a new flavour (c) faster service (d) lying about a rival
- 38.Which of these is an unfair way to compete? (a) posting fake reviews (b) friendlier service (c) faster service (d) a fair, lower price
- 39.🔍 Which is the odd one out? (a) posting fake reviews (b) breaking their sign (c) faster service (d) spreading rumours
- 40.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
Answer key
- we have a table
- a rival seller
- it is a product
- ask what buyers miss
- they get better choices
- delivered to your door
- not a USP
- a fair way to compete
- an unfair way
- it is a product
- it has a price
- a fair way to compete
- a clear USP
- better quality
- we have a table
- we are open
- friendlier service
- a unique selling point
- a fair way to compete
- to set a fair price
- True
- delivered to your door
- an unfair way
- lying about a rival
- True
- friendlier service
- not a USP
- same as every stall
- we sell things
- a clear USP
- not a USP
- better quality
- a clear USP
- a new flavour each week
- a sugar-free recipe
- an unfair way
- lying about a rival
- posting fake reviews
- faster service
- a fair way to compete
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