Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a rival seller (d) a customer
- 2.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to copy their sign (c) to set a fair price (d) to close them down
- 3.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 4.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 5.🔍 Which is the odd one out? (a) it has a price (b) we have a table (c) delivered to your door (d) same as every stall
- 6.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) a fair, lower price (d) spreading rumours
- 7.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 8.🔍 Which is the odd one out? (a) a fair, lower price (b) friendlier service (c) a new flavour (d) breaking their sign
- 9.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 10.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 11.🔍 Which is the odd one out? (a) better quality (b) grabbing their spot (c) friendlier service (d) a cleaner stall
- 12.🔍 Which is the odd one out? (a) breaking their sign (b) a cleaner stall (c) posting fake reviews (d) spreading rumours
- 13.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 14.Which of these is a clear unique selling point? (a) a new flavour each week (b) we have a table (c) it is a product (d) we are open
- 15.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 16.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a higher price only (c) a rude sign (d) a unique selling point
- 17.Which of these is not a unique selling point? (a) a sugar-free recipe (b) free name tags (c) it is a product (d) personalised with names
- 18.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 19.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 20.Which of these is a fair way to compete? (a) copying a rival’s logo (b) posting fake reviews (c) grabbing their spot (d) a cleaner stall
- 21.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 22.🔍 Which is the odd one out? (a) copying a rival’s logo (b) posting fake reviews (c) breaking their sign (d) faster service
- 23.🔍 Which is the odd one out? (a) a cleaner stall (b) lying about a rival (c) better quality (d) friendlier service
- 24.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 25.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 26.Which of these is a fair way to compete? (a) breaking their sign (b) lying about a rival (c) grabbing their spot (d) a fair, lower price
- 27.🔍 Which is the odd one out? (a) ready in five minutes (b) we sell things (c) free name tags (d) personalised with names
- 28.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 29.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 30.🔍 Which is the odd one out? (a) it has a price (b) same as every stall (c) ready in five minutes (d) it is a product
- 31.🔍 Which is the odd one out? (a) a fair, lower price (b) a cleaner stall (c) spreading rumours (d) a new flavour
- 32.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 33.🔍 Which is the odd one out? (a) we have a table (b) same as every stall (c) made from waste paper (d) it is a product
- 34.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 35.Which of these is a clear unique selling point? (a) we sell things (b) free name tags (c) same as every stall (d) we are open
- 36.🔍 Which is the odd one out? (a) a new flavour each week (b) ready in five minutes (c) we have a table (d) made from waste paper
- 37.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 38.Which of these is an unfair way to compete? (a) friendlier service (b) breaking their sign (c) a cleaner stall (d) better quality
- 39.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) we have a table (d) a sugar-free recipe
- 40.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
Answer key
- a rival seller
- to set a fair price
- a clear USP
- an unfair way
- delivered to your door
- a fair, lower price
- not a USP
- breaking their sign
- True
- True
- grabbing their spot
- a cleaner stall
- True
- a new flavour each week
- a clear USP
- a unique selling point
- it is a product
- a clear USP
- not a USP
- a cleaner stall
- False
- faster service
- lying about a rival
- an unfair way
- False
- a fair, lower price
- we sell things
- a fair way to compete
- a fair way to compete
- ready in five minutes
- spreading rumours
- False
- made from waste paper
- True
- free name tags
- we have a table
- a fair way to compete
- breaking their sign
- a sugar-free recipe
- a clear USP
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