Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 2.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 3.Which of these is an unfair way to compete? (a) a fair, lower price (b) posting fake reviews (c) better quality (d) a cleaner stall
- 4.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 5.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) we are open (d) personalised with names
- 6.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 7.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 8.Which of these is not a unique selling point? (a) delivered to your door (b) we have a table (c) a new flavour each week (d) ready in five minutes
- 9.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 10.🔍 Which is the odd one out? (a) faster service (b) better quality (c) a cleaner stall (d) lying about a rival
- 11.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a louder voice (c) a rude sign (d) a unique selling point
- 12.🔍 Which is the odd one out? (a) a new flavour each week (b) it has a price (c) free name tags (d) personalised with names
- 13.🔍 Which is the odd one out? (a) friendlier service (b) grabbing their spot (c) a fair, lower price (d) better quality
- 14.🔍 Which is the odd one out? (a) we are open (b) delivered to your door (c) it is a product (d) we sell things
- 15.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 16.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 17.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 18.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) friendlier service (c) faster service (d) a new flavour
- 19.Which of these is a fair way to compete? (a) lying about a rival (b) friendlier service (c) spreading rumours (d) posting fake reviews
- 20.Which of these is a clear unique selling point? (a) we are open (b) a sugar-free recipe (c) we have a table (d) it has a price
- 21.Which of these is not a unique selling point? (a) a sugar-free recipe (b) free name tags (c) made from waste paper (d) it has a price
- 22.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 23.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 24.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 25.Which of these is an unfair way to compete? (a) faster service (b) a fair, lower price (c) a new flavour (d) lying about a rival
- 26.🔍 Which is the odd one out? (a) posting fake reviews (b) friendlier service (c) a fair, lower price (d) better quality
- 27.🔍 Which is the odd one out? (a) a sugar-free recipe (b) it has a price (c) same as every stall (d) we are open
- 28.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to set a fair price (c) to complain (d) to copy their sign
- 29.🔍 Which is the odd one out? (a) ready in five minutes (b) it is a product (c) a new flavour each week (d) delivered to your door
- 30.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 31.Which of these is not a unique selling point? (a) free name tags (b) we are open (c) made from waste paper (d) a sugar-free recipe
- 32.🏪 What is a competitor? (a) your teammate (b) a customer (c) a rival seller (d) a supplier
- 33.Which of these is a fair way to compete? (a) posting fake reviews (b) faster service (c) copying a rival’s logo (d) spreading rumours
- 34.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 35.🔍 Which is the odd one out? (a) breaking their sign (b) grabbing their spot (c) posting fake reviews (d) better quality
- 36.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) it is a product (d) free name tags
- 37.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 38.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 39.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 40.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
Answer key
- False
- True
- posting fake reviews
- a fair way to compete
- personalised with names
- an unfair way
- an unfair way
- we have a table
- a clear USP
- lying about a rival
- a unique selling point
- it has a price
- grabbing their spot
- delivered to your door
- False
- True
- a clear USP
- copying a rival’s logo
- friendlier service
- a sugar-free recipe
- it has a price
- False
- True
- a fair way to compete
- lying about a rival
- posting fake reviews
- a sugar-free recipe
- to set a fair price
- it is a product
- False
- we are open
- a rival seller
- faster service
- not a USP
- better quality
- free name tags
- False
- a clear USP
- an unfair way
- a fair way to compete
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