Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) personalised with names (b) delivered to your door (c) a sugar-free recipe (d) we are open
- 2.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a louder voice (c) a rude sign (d) a unique selling point
- 3.🔍 Which is the odd one out? (a) posting fake reviews (b) a new flavour (c) copying a rival’s logo (d) grabbing their spot
- 4.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 5.Which of these is a clear unique selling point? (a) it has a price (b) it is a product (c) we sell things (d) delivered to your door
- 6.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) a new flavour each week (d) we sell things
- 7.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 8.Which of these is not a unique selling point? (a) delivered to your door (b) same as every stall (c) made from waste paper (d) personalised with names
- 9.Which of these is not a unique selling point? (a) personalised with names (b) it has a price (c) made from waste paper (d) delivered to your door
- 10.Which of these is an unfair way to compete? (a) spreading rumours (b) a new flavour (c) better quality (d) friendlier service
- 11.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 12.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to copy their sign (c) to close them down (d) to complain
- 13.🔍 Which is the odd one out? (a) grabbing their spot (b) a fair, lower price (c) copying a rival’s logo (d) spreading rumours
- 14.🔍 Which is the odd one out? (a) it has a price (b) we are open (c) we sell things (d) delivered to your door
- 15.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 16.Which of these is not a unique selling point? (a) delivered to your door (b) it is a product (c) a sugar-free recipe (d) ready in five minutes
- 17.🔍 Which is the odd one out? (a) better quality (b) grabbing their spot (c) breaking their sign (d) lying about a rival
- 18.Which of these is not a unique selling point? (a) delivered to your door (b) personalised with names (c) we sell things (d) free name tags
- 19.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 20.🔍 Which is the odd one out? (a) posting fake reviews (b) a cleaner stall (c) friendlier service (d) a fair, lower price
- 21.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 22.Which of these is a clear unique selling point? (a) we are open (b) free name tags (c) we have a table (d) it is a product
- 23.🔍 Which is the odd one out? (a) spreading rumours (b) friendlier service (c) a new flavour (d) a cleaner stall
- 24.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 25.🔍 Which is the odd one out? (a) free name tags (b) we sell things (c) personalised with names (d) made from waste paper
- 26.🔍 Which is the odd one out? (a) we are open (b) we sell things (c) ready in five minutes (d) same as every stall
- 27.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 28.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 29.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 30.🔍 Which is the odd one out? (a) friendlier service (b) posting fake reviews (c) copying a rival’s logo (d) lying about a rival
- 31.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 32.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 33.Which of these is a fair way to compete? (a) posting fake reviews (b) lying about a rival (c) breaking their sign (d) a cleaner stall
- 34.Which of these is an unfair way to compete? (a) a new flavour (b) faster service (c) friendlier service (d) lying about a rival
- 35.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 36.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 37.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 38.Which of these is a fair way to compete? (a) posting fake reviews (b) friendlier service (c) lying about a rival (d) copying a rival’s logo
- 39.Which of these is a fair way to compete? (a) copying a rival’s logo (b) lying about a rival (c) posting fake reviews (d) a fair, lower price
- 40.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
Answer key
- we are open
- a unique selling point
- a new flavour
- a clear USP
- delivered to your door
- a new flavour each week
- not a USP
- same as every stall
- it has a price
- spreading rumours
- False
- to set a fair price
- a fair, lower price
- delivered to your door
- not a USP
- it is a product
- better quality
- we sell things
- an unfair way
- posting fake reviews
- an unfair way
- free name tags
- spreading rumours
- a clear USP
- we sell things
- ready in five minutes
- a clear USP
- an unfair way
- a fair way to compete
- friendlier service
- a clear USP
- True
- a cleaner stall
- lying about a rival
- a fair way to compete
- not a USP
- a fair way to compete
- friendlier service
- a fair, lower price
- a clear USP
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