Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 2.Which of these is a fair way to compete? (a) grabbing their spot (b) a fair, lower price (c) posting fake reviews (d) lying about a rival
- 3.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) ready in five minutes (d) we sell things
- 4.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 5.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) faster service (d) spreading rumours
- 6.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 7.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 8.Which of these is a clear unique selling point? (a) it is a product (b) we have a table (c) same as every stall (d) a new flavour each week
- 9.Which of these is a fair way to compete? (a) posting fake reviews (b) grabbing their spot (c) copying a rival’s logo (d) better quality
- 10.🔍 Which is the odd one out? (a) faster service (b) copying a rival’s logo (c) a fair, lower price (d) a new flavour
- 11.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) we have a table (d) free name tags
- 12.🏪 What is a competitor? (a) a customer (b) a supplier (c) a rival seller (d) your teammate
- 13.Which of these is not a unique selling point? (a) it has a price (b) free name tags (c) made from waste paper (d) personalised with names
- 14.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 15.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 16.🔍 Which is the odd one out? (a) we are open (b) personalised with names (c) made from waste paper (d) a sugar-free recipe
- 17.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 18.Which of these is a clear unique selling point? (a) it has a price (b) same as every stall (c) personalised with names (d) it is a product
- 19.🔍 Which is the odd one out? (a) it has a price (b) ready in five minutes (c) a new flavour each week (d) delivered to your door
- 20.Which of these is a clear unique selling point? (a) ready in five minutes (b) it has a price (c) we sell things (d) we are open
- 21.Which of these is a clear unique selling point? (a) we sell things (b) it has a price (c) a sugar-free recipe (d) we have a table
- 22.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 23.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 24.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 25.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) prices always rise (d) shops get rude
- 26.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 27.🔍 Which is the odd one out? (a) posting fake reviews (b) grabbing their spot (c) copying a rival’s logo (d) friendlier service
- 28.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 29.🔍 Which is the odd one out? (a) same as every stall (b) we sell things (c) a sugar-free recipe (d) it is a product
- 30.Which of these is not a unique selling point? (a) same as every stall (b) delivered to your door (c) made from waste paper (d) a new flavour each week
- 31.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 32.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) a new flavour (d) lying about a rival
- 33.Which of these is an unfair way to compete? (a) better quality (b) friendlier service (c) a cleaner stall (d) lying about a rival
- 34.🔍 Which is the odd one out? (a) it is a product (b) we are open (c) we have a table (d) free name tags
- 35.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 36.🔍 Which is the odd one out? (a) we have a table (b) same as every stall (c) it is a product (d) a new flavour each week
- 37.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 38.🔍 Which is the odd one out? (a) we sell things (b) delivered to your door (c) same as every stall (d) we have a table
- 39.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 40.🔍 Which is the odd one out? (a) faster service (b) lying about a rival (c) a cleaner stall (d) friendlier service
Answer key
- a clear USP
- a fair, lower price
- we sell things
- False
- spreading rumours
- a fair way to compete
- False
- a new flavour each week
- better quality
- copying a rival’s logo
- we have a table
- a rival seller
- it has a price
- False
- True
- we are open
- a fair way to compete
- personalised with names
- it has a price
- ready in five minutes
- a sugar-free recipe
- a fair way to compete
- False
- True
- they get better choices
- True
- friendlier service
- True
- a sugar-free recipe
- same as every stall
- an unfair way
- a new flavour
- lying about a rival
- free name tags
- False
- a new flavour each week
- not a USP
- delivered to your door
- an unfair way
- lying about a rival
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