Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) a new flavour each week (b) we are open (c) same as every stall (d) we sell things
- 2.🔍 Which is the odd one out? (a) a fair, lower price (b) better quality (c) friendlier service (d) lying about a rival
- 3.🔍 Which is the odd one out? (a) a fair, lower price (b) spreading rumours (c) lying about a rival (d) copying a rival’s logo
- 4.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 5.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 6.🔍 Which is the odd one out? (a) a sugar-free recipe (b) ready in five minutes (c) it has a price (d) delivered to your door
- 7.Which of these is a clear unique selling point? (a) we are open (b) delivered to your door (c) same as every stall (d) it has a price
- 8.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to close them down (d) to copy their sign
- 9.🔍 Which is the odd one out? (a) a sugar-free recipe (b) free name tags (c) a new flavour each week (d) same as every stall
- 10.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 11.Which of these is not a unique selling point? (a) same as every stall (b) a sugar-free recipe (c) free name tags (d) made from waste paper
- 12.🔍 Which is the odd one out? (a) we sell things (b) a sugar-free recipe (c) a new flavour each week (d) made from waste paper
- 13.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 14.🔍 Which is the odd one out? (a) it is a product (b) we sell things (c) free name tags (d) it has a price
- 15.🔍 Which is the odd one out? (a) a fair, lower price (b) a cleaner stall (c) spreading rumours (d) faster service
- 16.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 17.Which of these is a fair way to compete? (a) a fair, lower price (b) copying a rival’s logo (c) grabbing their spot (d) breaking their sign
- 18.🔍 Which is the odd one out? (a) better quality (b) a fair, lower price (c) friendlier service (d) posting fake reviews
- 19.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 20.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) posting fake reviews (d) faster service
- 21.Which of these is an unfair way to compete? (a) breaking their sign (b) a fair, lower price (c) a new flavour (d) better quality
- 22.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) copying a rival’s logo (d) friendlier service
- 23.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 24.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 25.Which of these is a fair way to compete? (a) breaking their sign (b) a new flavour (c) spreading rumours (d) copying a rival’s logo
- 26.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 27.Which of these is not a unique selling point? (a) free name tags (b) it is a product (c) a new flavour each week (d) a sugar-free recipe
- 28.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 29.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 30.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) a new flavour (d) posting fake reviews
- 31.🔍 Which is the odd one out? (a) a new flavour (b) copying a rival’s logo (c) a fair, lower price (d) friendlier service
- 32.🔍 Which is the odd one out? (a) we are open (b) it has a price (c) same as every stall (d) made from waste paper
- 33.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 34.🔍 Which is the odd one out? (a) a cleaner stall (b) copying a rival’s logo (c) spreading rumours (d) lying about a rival
- 35.Which of these is an unfair way to compete? (a) spreading rumours (b) friendlier service (c) a cleaner stall (d) a new flavour
- 36.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 37.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) grabbing their spot (d) a fair, lower price
- 38.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 39.Which of these is an unfair way to compete? (a) faster service (b) friendlier service (c) better quality (d) lying about a rival
- 40.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
Answer key
- a new flavour each week
- lying about a rival
- a fair, lower price
- a clear USP
- a clear USP
- it has a price
- delivered to your door
- to set a fair price
- same as every stall
- a fair way to compete
- same as every stall
- we sell things
- an unfair way
- free name tags
- spreading rumours
- False
- a fair, lower price
- posting fake reviews
- a clear USP
- faster service
- breaking their sign
- friendlier service
- not a USP
- not a USP
- a new flavour
- True
- it is a product
- a fair way to compete
- a clear USP
- a new flavour
- copying a rival’s logo
- made from waste paper
- True
- a cleaner stall
- spreading rumours
- True
- grabbing their spot
- False
- lying about a rival
- a fair way to compete
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