Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 2.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 3.Which of these is a clear unique selling point? (a) we have a table (b) same as every stall (c) we sell things (d) delivered to your door
- 4.🔍 Which is the odd one out? (a) we have a table (b) delivered to your door (c) it is a product (d) same as every stall
- 5.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 6.Which of these is a fair way to compete? (a) grabbing their spot (b) friendlier service (c) breaking their sign (d) spreading rumours
- 7.Which of these is a fair way to compete? (a) copying a rival’s logo (b) grabbing their spot (c) better quality (d) posting fake reviews
- 8.🔍 Which is the odd one out? (a) ready in five minutes (b) a sugar-free recipe (c) made from waste paper (d) we are open
- 9.🔍 Which is the odd one out? (a) copying a rival’s logo (b) better quality (c) friendlier service (d) a new flavour
- 10.Which of these is not a unique selling point? (a) ready in five minutes (b) we sell things (c) a sugar-free recipe (d) a new flavour each week
- 11.🏪 What is a competitor? (a) a supplier (b) a customer (c) your teammate (d) a rival seller
- 12.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 13.Which of these is a clear unique selling point? (a) we sell things (b) a new flavour each week (c) it is a product (d) we are open
- 14.🔍 Which is the odd one out? (a) a new flavour each week (b) we have a table (c) made from waste paper (d) free name tags
- 15.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 16.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 17.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 18.Which of these is an unfair way to compete? (a) friendlier service (b) faster service (c) lying about a rival (d) better quality
- 19.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 20.🔍 Which is the odd one out? (a) faster service (b) lying about a rival (c) breaking their sign (d) posting fake reviews
- 21.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 22.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a higher price only (d) a louder voice
- 23.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) pick a random word (d) ask what buyers miss
- 24.Which of these is a clear unique selling point? (a) we sell things (b) we are open (c) it is a product (d) free name tags
- 25.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) better quality (c) a cleaner stall (d) faster service
- 26.🔍 Which is the odd one out? (a) it is a product (b) free name tags (c) ready in five minutes (d) delivered to your door
- 27.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 28.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 29.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 30.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 31.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 32.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) ready in five minutes (d) it is a product
- 33.🔍 Which is the odd one out? (a) free name tags (b) a new flavour each week (c) delivered to your door (d) we sell things
- 34.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) it has a price (c) it is a product (d) same as every stall
- 35.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 36.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 37.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 38.Which of these is not a unique selling point? (a) it is a product (b) a sugar-free recipe (c) a new flavour each week (d) ready in five minutes
- 39.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 40.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
Answer key
- an unfair way
- False
- delivered to your door
- delivered to your door
- a clear USP
- friendlier service
- better quality
- we are open
- copying a rival’s logo
- we sell things
- a rival seller
- True
- a new flavour each week
- we have a table
- a fair way to compete
- not a USP
- False
- lying about a rival
- a clear USP
- faster service
- not a USP
- a unique selling point
- ask what buyers miss
- free name tags
- copying a rival’s logo
- it is a product
- False
- False
- not a USP
- a clear USP
- False
- ready in five minutes
- we sell things
- a sugar-free recipe
- an unfair way
- True
- not a USP
- it is a product
- a clear USP
- an unfair way
Free entrepreneurship lessons, practice and worksheets at talentjr.in/entrepreneurship-for-kids