Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is an unfair way to compete? (a) a new flavour (b) breaking their sign (c) better quality (d) a cleaner stall
- 2.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 3.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 4.Which of these is an unfair way to compete? (a) a new flavour (b) better quality (c) a fair, lower price (d) posting fake reviews
- 5.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 6.Which of these is a fair way to compete? (a) posting fake reviews (b) lying about a rival (c) copying a rival’s logo (d) better quality
- 7.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 8.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a louder voice (d) a unique selling point
- 9.Which of these is a fair way to compete? (a) copying a rival’s logo (b) spreading rumours (c) a fair, lower price (d) breaking their sign
- 10.Which of these is a clear unique selling point? (a) a new flavour each week (b) same as every stall (c) we are open (d) it has a price
- 11.Which of these is a clear unique selling point? (a) it has a price (b) free name tags (c) we sell things (d) we are open
- 12.🔍 Which is the odd one out? (a) a cleaner stall (b) friendlier service (c) faster service (d) lying about a rival
- 13.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 14.Which of these is a fair way to compete? (a) friendlier service (b) posting fake reviews (c) copying a rival’s logo (d) grabbing their spot
- 15.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 16.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 17.🔍 Which is the odd one out? (a) a sugar-free recipe (b) made from waste paper (c) a new flavour each week (d) we have a table
- 18.🔍 Which is the odd one out? (a) we sell things (b) delivered to your door (c) made from waste paper (d) personalised with names
- 19.🔍 Which is the odd one out? (a) same as every stall (b) a sugar-free recipe (c) we have a table (d) it is a product
- 20.🔍 Which is the odd one out? (a) a new flavour (b) friendlier service (c) breaking their sign (d) faster service
- 21.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 22.🔍 Which is the odd one out? (a) friendlier service (b) spreading rumours (c) a new flavour (d) a fair, lower price
- 23.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 24.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) ask what buyers miss (d) skip it
- 25.🔍 Which is the odd one out? (a) a cleaner stall (b) a fair, lower price (c) better quality (d) copying a rival’s logo
- 26.🔍 Which is the odd one out? (a) same as every stall (b) we sell things (c) we are open (d) made from waste paper
- 27.Which of these is a clear unique selling point? (a) we are open (b) it has a price (c) delivered to your door (d) we sell things
- 28.Which of these is not a unique selling point? (a) a new flavour each week (b) a sugar-free recipe (c) delivered to your door (d) it is a product
- 29.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) friendlier service (d) grabbing their spot
- 30.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 31.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 32.🛍️ Why is competition good for customers? (a) they get better choices (b) prices always rise (c) shops get rude (d) it is not good
- 33.🔍 Which is the odd one out? (a) spreading rumours (b) copying a rival’s logo (c) lying about a rival (d) a cleaner stall
- 34.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) lying about a rival (d) faster service
- 35.Which of these is not a unique selling point? (a) ready in five minutes (b) same as every stall (c) free name tags (d) delivered to your door
- 36.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) a new flavour each week (d) we have a table
- 37.🔍 Which is the odd one out? (a) posting fake reviews (b) copying a rival’s logo (c) grabbing their spot (d) a fair, lower price
- 38.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to set a fair price (c) to copy their sign (d) to complain
- 39.🔍 Which is the odd one out? (a) a cleaner stall (b) posting fake reviews (c) friendlier service (d) better quality
- 40.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
Answer key
- breaking their sign
- False
- not a USP
- posting fake reviews
- a fair way to compete
- better quality
- a clear USP
- a unique selling point
- a fair, lower price
- a new flavour each week
- free name tags
- lying about a rival
- a clear USP
- friendlier service
- a fair way to compete
- a clear USP
- we have a table
- we sell things
- a sugar-free recipe
- breaking their sign
- not a USP
- spreading rumours
- not a USP
- ask what buyers miss
- copying a rival’s logo
- made from waste paper
- delivered to your door
- it is a product
- grabbing their spot
- an unfair way
- an unfair way
- they get better choices
- a cleaner stall
- lying about a rival
- same as every stall
- we have a table
- a fair, lower price
- to set a fair price
- posting fake reviews
- not a USP
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