Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) made from waste paper (b) we have a table (c) a sugar-free recipe (d) ready in five minutes
- 2.🔍 Which is the odd one out? (a) a new flavour (b) faster service (c) copying a rival’s logo (d) a fair, lower price
- 3.Which of these is a fair way to compete? (a) breaking their sign (b) better quality (c) spreading rumours (d) grabbing their spot
- 4.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 5.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) shops get rude (d) prices always rise
- 6.🔍 Which is the odd one out? (a) personalised with names (b) ready in five minutes (c) made from waste paper (d) same as every stall
- 7.🔍 Which is the odd one out? (a) it has a price (b) same as every stall (c) we sell things (d) free name tags
- 8.Which of these is not a unique selling point? (a) a sugar-free recipe (b) a new flavour each week (c) free name tags (d) it is a product
- 9.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 10.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 11.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 12.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 13.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 14.Which of these is a clear unique selling point? (a) a new flavour each week (b) we sell things (c) it is a product (d) we have a table
- 15.🔍 Which is the odd one out? (a) we have a table (b) personalised with names (c) it has a price (d) we sell things
- 16.Which of these is a fair way to compete? (a) lying about a rival (b) posting fake reviews (c) copying a rival’s logo (d) a cleaner stall
- 17.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 18.🔍 Which is the odd one out? (a) we sell things (b) it has a price (c) same as every stall (d) made from waste paper
- 19.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
- 20.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 21.🔍 Which is the odd one out? (a) breaking their sign (b) faster service (c) a new flavour (d) friendlier service
- 22.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 23.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 24.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 25.Which of these is not a unique selling point? (a) free name tags (b) personalised with names (c) it has a price (d) delivered to your door
- 26.🔍 Which is the odd one out? (a) lying about a rival (b) spreading rumours (c) breaking their sign (d) a new flavour
- 27.Which of these is an unfair way to compete? (a) lying about a rival (b) friendlier service (c) a fair, lower price (d) a cleaner stall
- 28.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 29.Which of these is not a unique selling point? (a) we sell things (b) a sugar-free recipe (c) made from waste paper (d) a new flavour each week
- 30.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 31.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 32.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 33.🔍 Which is the odd one out? (a) a new flavour each week (b) we are open (c) ready in five minutes (d) free name tags
- 34.Which of these is a clear unique selling point? (a) it has a price (b) it is a product (c) free name tags (d) we sell things
- 35.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 36.🔍 Which is the odd one out? (a) spreading rumours (b) friendlier service (c) lying about a rival (d) grabbing their spot
- 37.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) better quality (d) spreading rumours
- 38.🔍 Which is the odd one out? (a) made from waste paper (b) free name tags (c) a sugar-free recipe (d) it has a price
- 39.🔍 Which is the odd one out? (a) posting fake reviews (b) better quality (c) friendlier service (d) faster service
- 40.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
Answer key
- we have a table
- copying a rival’s logo
- better quality
- not a USP
- they get better choices
- same as every stall
- free name tags
- it is a product
- a fair way to compete
- not a USP
- a clear USP
- a clear USP
- True
- a new flavour each week
- personalised with names
- a cleaner stall
- a clear USP
- made from waste paper
- a unique selling point
- True
- breaking their sign
- not a USP
- True
- not a USP
- it has a price
- a new flavour
- lying about a rival
- a fair way to compete
- we sell things
- False
- a fair way to compete
- True
- we are open
- free name tags
- a clear USP
- friendlier service
- spreading rumours
- it has a price
- posting fake reviews
- False
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