Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 2.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 3.🔍 Which is the odd one out? (a) spreading rumours (b) lying about a rival (c) a new flavour (d) breaking their sign
- 4.Which of these is a clear unique selling point? (a) same as every stall (b) we have a table (c) we sell things (d) delivered to your door
- 5.🔍 Which is the odd one out? (a) spreading rumours (b) posting fake reviews (c) a fair, lower price (d) lying about a rival
- 6.🔍 Which is the odd one out? (a) same as every stall (b) free name tags (c) a new flavour each week (d) delivered to your door
- 7.🔍 Which is the odd one out? (a) personalised with names (b) same as every stall (c) we have a table (d) we sell things
- 8.Which of these is an unfair way to compete? (a) better quality (b) grabbing their spot (c) faster service (d) a fair, lower price
- 9.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we have a table (c) ready in five minutes (d) delivered to your door
- 10.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 11.Which of these is a fair way to compete? (a) posting fake reviews (b) grabbing their spot (c) spreading rumours (d) a fair, lower price
- 12.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 13.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 14.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a unique selling point (d) a higher price only
- 15.🔍 Which is the odd one out? (a) lying about a rival (b) a cleaner stall (c) faster service (d) a new flavour
- 16.Which of these is not a unique selling point? (a) made from waste paper (b) personalised with names (c) a new flavour each week (d) we have a table
- 17.🧪 How can you find a USP? (a) skip it (b) pick a random word (c) ask what buyers miss (d) copy the rival exactly
- 18.🔍 Which is the odd one out? (a) a cleaner stall (b) faster service (c) friendlier service (d) grabbing their spot
- 19.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 20.🔍 Which is the odd one out? (a) a new flavour each week (b) a sugar-free recipe (c) it is a product (d) ready in five minutes
- 21.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 22.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 23.🏪 What is a competitor? (a) a customer (b) a supplier (c) a rival seller (d) your teammate
- 24.🔍 Which is the odd one out? (a) same as every stall (b) we have a table (c) we sell things (d) a sugar-free recipe
- 25.Which of these is an unfair way to compete? (a) better quality (b) a fair, lower price (c) copying a rival’s logo (d) friendlier service
- 26.Which of these is an unfair way to compete? (a) friendlier service (b) posting fake reviews (c) better quality (d) a new flavour
- 27.Which of these is a clear unique selling point? (a) same as every stall (b) it has a price (c) personalised with names (d) it is a product
- 28.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) friendlier service (d) spreading rumours
- 29.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) prices always rise (d) they get better choices
- 30.Which of these is not a unique selling point? (a) same as every stall (b) a sugar-free recipe (c) made from waste paper (d) a new flavour each week
- 31.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 32.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 33.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to complain (c) to close them down (d) to copy their sign
- 34.🔍 Which is the odd one out? (a) a sugar-free recipe (b) a new flavour each week (c) we sell things (d) made from waste paper
- 35.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 36.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 37.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 38.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 39.🔍 Which is the odd one out? (a) delivered to your door (b) a sugar-free recipe (c) we are open (d) personalised with names
- 40.Which of these is an unfair way to compete? (a) a new flavour (b) breaking their sign (c) a fair, lower price (d) faster service
Answer key
- a fair way to compete
- an unfair way
- a new flavour
- delivered to your door
- a fair, lower price
- same as every stall
- personalised with names
- grabbing their spot
- we have a table
- False
- a fair, lower price
- True
- an unfair way
- a unique selling point
- lying about a rival
- we have a table
- ask what buyers miss
- grabbing their spot
- True
- it is a product
- True
- a clear USP
- a rival seller
- a sugar-free recipe
- copying a rival’s logo
- posting fake reviews
- personalised with names
- friendlier service
- they get better choices
- same as every stall
- a clear USP
- a clear USP
- to set a fair price
- we sell things
- False
- an unfair way
- a fair way to compete
- True
- we are open
- breaking their sign
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