Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 2.🔍 Which is the odd one out? (a) delivered to your door (b) same as every stall (c) we sell things (d) it has a price
- 3.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 4.Which of these is an unfair way to compete? (a) breaking their sign (b) a new flavour (c) friendlier service (d) a fair, lower price
- 5.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 6.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 7.Which of these is not a unique selling point? (a) a new flavour each week (b) same as every stall (c) free name tags (d) personalised with names
- 8.🔍 Which is the odd one out? (a) we are open (b) it is a product (c) we sell things (d) a sugar-free recipe
- 9.Which of these is a fair way to compete? (a) copying a rival’s logo (b) better quality (c) spreading rumours (d) lying about a rival
- 10.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 11.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a higher price only (c) a louder voice (d) a rude sign
- 12.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 13.🏪 What is a competitor? (a) a rival seller (b) a customer (c) a supplier (d) your teammate
- 14.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 15.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 16.Which of these is an unfair way to compete? (a) faster service (b) a fair, lower price (c) grabbing their spot (d) friendlier service
- 17.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 18.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 19.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) free name tags (d) we are open
- 20.🔍 Which is the odd one out? (a) a sugar-free recipe (b) free name tags (c) it is a product (d) ready in five minutes
- 21.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 22.Which of these is not a unique selling point? (a) ready in five minutes (b) a new flavour each week (c) personalised with names (d) we sell things
- 23.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 24.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) prices always rise (d) they get better choices
- 25.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) it is a product (d) a new flavour each week
- 26.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 27.Which of these is not a unique selling point? (a) personalised with names (b) a sugar-free recipe (c) made from waste paper (d) it is a product
- 28.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 29.🔍 Which is the odd one out? (a) a fair, lower price (b) spreading rumours (c) faster service (d) better quality
- 30.🔍 Which is the odd one out? (a) friendlier service (b) breaking their sign (c) spreading rumours (d) copying a rival’s logo
- 31.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 32.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) grabbing their spot (d) a new flavour
- 33.Which of these is a fair way to compete? (a) faster service (b) copying a rival’s logo (c) posting fake reviews (d) breaking their sign
- 34.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 35.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 36.🔍 Which is the odd one out? (a) lying about a rival (b) spreading rumours (c) copying a rival’s logo (d) a cleaner stall
- 37.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 38.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to close them down (d) to complain
- 39.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 40.Which of these is a clear unique selling point? (a) delivered to your door (b) we sell things (c) it has a price (d) it is a product
Answer key
- not a USP
- delivered to your door
- False
- breaking their sign
- a clear USP
- False
- same as every stall
- a sugar-free recipe
- better quality
- False
- a unique selling point
- a fair way to compete
- a rival seller
- False
- True
- grabbing their spot
- not a USP
- False
- we are open
- it is a product
- a clear USP
- we sell things
- an unfair way
- they get better choices
- a new flavour each week
- True
- it is a product
- an unfair way
- spreading rumours
- friendlier service
- an unfair way
- a new flavour
- faster service
- False
- False
- a cleaner stall
- a clear USP
- to set a fair price
- True
- delivered to your door
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