Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) a new flavour each week (b) we have a table (c) free name tags (d) made from waste paper
- 2.Which of these is not a unique selling point? (a) we have a table (b) personalised with names (c) delivered to your door (d) free name tags
- 3.🔍 Which is the odd one out? (a) a fair, lower price (b) friendlier service (c) better quality (d) lying about a rival
- 4.🔍 Which is the odd one out? (a) free name tags (b) a sugar-free recipe (c) same as every stall (d) ready in five minutes
- 5.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 6.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 7.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 8.Which of these is a clear unique selling point? (a) a new flavour each week (b) we have a table (c) it has a price (d) we sell things
- 9.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 10.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 11.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 12.🔍 Which is the odd one out? (a) better quality (b) faster service (c) friendlier service (d) spreading rumours
- 13.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 14.🏪 What is a competitor? (a) a rival seller (b) a supplier (c) a customer (d) your teammate
- 15.Which of these is an unfair way to compete? (a) faster service (b) better quality (c) a cleaner stall (d) breaking their sign
- 16.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 17.🔍 Which is the odd one out? (a) better quality (b) posting fake reviews (c) a fair, lower price (d) a cleaner stall
- 18.🔍 Which is the odd one out? (a) friendlier service (b) breaking their sign (c) lying about a rival (d) posting fake reviews
- 19.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 20.Which of these is not a unique selling point? (a) we are open (b) free name tags (c) a new flavour each week (d) ready in five minutes
- 21.🔍 Which is the odd one out? (a) we sell things (b) we are open (c) it is a product (d) free name tags
- 22.🔍 Which is the odd one out? (a) it has a price (b) it is a product (c) a sugar-free recipe (d) we sell things
- 23.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 24.Which of these is an unfair way to compete? (a) lying about a rival (b) a fair, lower price (c) better quality (d) a new flavour
- 25.Which of these is an unfair way to compete? (a) spreading rumours (b) faster service (c) friendlier service (d) a new flavour
- 26.🔍 Which is the odd one out? (a) we sell things (b) personalised with names (c) we have a table (d) it is a product
- 27.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a unique selling point (c) a rude sign (d) a louder voice
- 28.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) prices always rise (d) shops get rude
- 29.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 30.🔍 Which is the odd one out? (a) a new flavour (b) breaking their sign (c) copying a rival’s logo (d) posting fake reviews
- 31.Which of these is not a unique selling point? (a) a sugar-free recipe (b) ready in five minutes (c) free name tags (d) it has a price
- 32.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 33.Which of these is not a unique selling point? (a) we sell things (b) ready in five minutes (c) free name tags (d) personalised with names
- 34.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 35.🔍 Which is the odd one out? (a) ready in five minutes (b) made from waste paper (c) a sugar-free recipe (d) we sell things
- 36.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 37.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 38.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 39.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 40.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
Answer key
- we have a table
- we have a table
- lying about a rival
- same as every stall
- True
- False
- an unfair way
- a new flavour each week
- False
- False
- a clear USP
- spreading rumours
- a fair way to compete
- a rival seller
- breaking their sign
- not a USP
- posting fake reviews
- friendlier service
- a clear USP
- we are open
- free name tags
- a sugar-free recipe
- an unfair way
- lying about a rival
- spreading rumours
- personalised with names
- a unique selling point
- they get better choices
- a clear USP
- a new flavour
- it has a price
- a clear USP
- we sell things
- False
- we sell things
- True
- False
- a fair way to compete
- not a USP
- a fair way to compete
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