Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) breaking their sign (d) a new flavour
- 2.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 3.Which of these is a clear unique selling point? (a) made from waste paper (b) we are open (c) same as every stall (d) it has a price
- 4.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 5.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) grabbing their spot (d) a cleaner stall
- 6.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 7.Which of these is a fair way to compete? (a) grabbing their spot (b) posting fake reviews (c) friendlier service (d) copying a rival’s logo
- 8.Which of these is a fair way to compete? (a) better quality (b) posting fake reviews (c) copying a rival’s logo (d) lying about a rival
- 9.Which of these is a fair way to compete? (a) a cleaner stall (b) spreading rumours (c) lying about a rival (d) breaking their sign
- 10.🧪 How can you find a USP? (a) skip it (b) pick a random word (c) ask what buyers miss (d) copy the rival exactly
- 11.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 12.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 13.Which of these is not a unique selling point? (a) personalised with names (b) same as every stall (c) a new flavour each week (d) free name tags
- 14.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 15.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 16.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 17.Which of these is not a unique selling point? (a) personalised with names (b) a new flavour each week (c) a sugar-free recipe (d) we are open
- 18.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 19.Which of these is a fair way to compete? (a) lying about a rival (b) faster service (c) breaking their sign (d) posting fake reviews
- 20.Which of these is a clear unique selling point? (a) free name tags (b) we sell things (c) we are open (d) same as every stall
- 21.🔍 Which is the odd one out? (a) we have a table (b) personalised with names (c) same as every stall (d) we are open
- 22.🏪 What is a competitor? (a) a customer (b) a rival seller (c) a supplier (d) your teammate
- 23.Which of these is not a unique selling point? (a) personalised with names (b) it is a product (c) delivered to your door (d) free name tags
- 24.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 25.🔍 Which is the odd one out? (a) we are open (b) same as every stall (c) we sell things (d) a new flavour each week
- 26.Which of these is not a unique selling point? (a) it has a price (b) a sugar-free recipe (c) personalised with names (d) made from waste paper
- 27.🛍️ Why is competition good for customers? (a) shops get rude (b) they get better choices (c) prices always rise (d) it is not good
- 28.🔍 Which is the odd one out? (a) copying a rival’s logo (b) breaking their sign (c) better quality (d) grabbing their spot
- 29.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) we have a table (d) personalised with names
- 30.🔍 Which is the odd one out? (a) breaking their sign (b) a new flavour (c) a fair, lower price (d) better quality
- 31.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 32.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 33.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 34.🔍 Which is the odd one out? (a) we have a table (b) ready in five minutes (c) same as every stall (d) it is a product
- 35.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) same as every stall (c) it has a price (d) we sell things
- 36.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 37.🔍 Which is the odd one out? (a) posting fake reviews (b) grabbing their spot (c) breaking their sign (d) friendlier service
- 38.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 39.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a rude sign (c) a unique selling point (d) a louder voice
- 40.Which of these is an unfair way to compete? (a) a fair, lower price (b) a new flavour (c) breaking their sign (d) better quality
Answer key
- a new flavour
- True
- made from waste paper
- False
- grabbing their spot
- True
- friendlier service
- better quality
- a cleaner stall
- ask what buyers miss
- False
- a clear USP
- same as every stall
- an unfair way
- True
- True
- we are open
- True
- faster service
- free name tags
- personalised with names
- a rival seller
- it is a product
- a clear USP
- a new flavour each week
- it has a price
- they get better choices
- better quality
- we have a table
- breaking their sign
- not a USP
- a fair way to compete
- False
- ready in five minutes
- a sugar-free recipe
- an unfair way
- friendlier service
- a clear USP
- a unique selling point
- breaking their sign
Free entrepreneurship lessons, practice and worksheets at talentjr.in/entrepreneurship-for-kids