Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 2.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 3.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 4.Which of these is an unfair way to compete? (a) a new flavour (b) posting fake reviews (c) faster service (d) a fair, lower price
- 5.Which of these is a clear unique selling point? (a) we are open (b) it has a price (c) it is a product (d) a new flavour each week
- 6.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 7.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 8.Which of these is a clear unique selling point? (a) we have a table (b) same as every stall (c) it is a product (d) delivered to your door
- 9.🔍 Which is the odd one out? (a) free name tags (b) delivered to your door (c) personalised with names (d) same as every stall
- 10.🔍 Which is the odd one out? (a) a fair, lower price (b) better quality (c) friendlier service (d) posting fake reviews
- 11.🧪 How can you find a USP? (a) ask what buyers miss (b) pick a random word (c) copy the rival exactly (d) skip it
- 12.🔍 Which is the odd one out? (a) it has a price (b) we are open (c) we sell things (d) ready in five minutes
- 13.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to close them down (c) to set a fair price (d) to complain
- 14.Which of these is not a unique selling point? (a) a new flavour each week (b) made from waste paper (c) we have a table (d) delivered to your door
- 15.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a louder voice (d) a unique selling point
- 16.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) they get better choices (d) prices always rise
- 17.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 18.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 19.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
- 20.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 21.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 22.🔍 Which is the odd one out? (a) a cleaner stall (b) copying a rival’s logo (c) faster service (d) a fair, lower price
- 23.Which of these is a fair way to compete? (a) copying a rival’s logo (b) a fair, lower price (c) spreading rumours (d) breaking their sign
- 24.🔍 Which is the odd one out? (a) breaking their sign (b) a cleaner stall (c) faster service (d) a new flavour
- 25.🔍 Which is the odd one out? (a) we are open (b) made from waste paper (c) we sell things (d) same as every stall
- 26.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) spreading rumours (d) faster service
- 27.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 28.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 29.🔍 Which is the odd one out? (a) friendlier service (b) faster service (c) a fair, lower price (d) spreading rumours
- 30.Which of these is not a unique selling point? (a) delivered to your door (b) a new flavour each week (c) we are open (d) ready in five minutes
- 31.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 32.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 33.🔍 Which is the odd one out? (a) made from waste paper (b) a sugar-free recipe (c) personalised with names (d) we are open
- 34.Which of these is not a unique selling point? (a) made from waste paper (b) it has a price (c) a sugar-free recipe (d) free name tags
- 35.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) a fair, lower price (d) grabbing their spot
- 36.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 37.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 38.🔍 Which is the odd one out? (a) breaking their sign (b) a new flavour (c) spreading rumours (d) grabbing their spot
- 39.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 40.True or false: “we have a table” is not a unique selling point. (a) True (b) False
Answer key
- False
- False
- a fair way to compete
- posting fake reviews
- a new flavour each week
- a fair way to compete
- False
- delivered to your door
- same as every stall
- posting fake reviews
- ask what buyers miss
- ready in five minutes
- to set a fair price
- we have a table
- a unique selling point
- they get better choices
- True
- a fair way to compete
- True
- a fair way to compete
- a clear USP
- copying a rival’s logo
- a fair, lower price
- breaking their sign
- made from waste paper
- faster service
- not a USP
- a fair way to compete
- spreading rumours
- we are open
- a clear USP
- an unfair way
- we are open
- it has a price
- grabbing their spot
- True
- an unfair way
- a new flavour
- False
- True
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