Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) better quality (b) breaking their sign (c) lying about a rival (d) copying a rival’s logo
- 2.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 3.Which of these is not a unique selling point? (a) a sugar-free recipe (b) it has a price (c) made from waste paper (d) personalised with names
- 4.Which of these is a fair way to compete? (a) posting fake reviews (b) lying about a rival (c) a cleaner stall (d) breaking their sign
- 5.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 6.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 7.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) it is a product (d) ready in five minutes
- 8.🛍️ Why is competition good for customers? (a) it is not good (b) prices always rise (c) they get better choices (d) shops get rude
- 9.🔍 Which is the odd one out? (a) breaking their sign (b) a fair, lower price (c) lying about a rival (d) copying a rival’s logo
- 10.Which of these is not a unique selling point? (a) delivered to your door (b) ready in five minutes (c) same as every stall (d) free name tags
- 11.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) better quality (c) friendlier service (d) faster service
- 12.Which of these is an unfair way to compete? (a) breaking their sign (b) better quality (c) a cleaner stall (d) a fair, lower price
- 13.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 14.🔍 Which is the odd one out? (a) a sugar-free recipe (b) a new flavour each week (c) free name tags (d) same as every stall
- 15.🔍 Which is the odd one out? (a) breaking their sign (b) a cleaner stall (c) lying about a rival (d) spreading rumours
- 16.🔍 Which is the odd one out? (a) a new flavour each week (b) delivered to your door (c) we sell things (d) a sugar-free recipe
- 17.🔍 Which is the odd one out? (a) faster service (b) friendlier service (c) better quality (d) copying a rival’s logo
- 18.🔍 Which is the odd one out? (a) personalised with names (b) we are open (c) same as every stall (d) we have a table
- 19.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 20.🔍 Which is the odd one out? (a) a new flavour each week (b) we are open (c) we sell things (d) it has a price
- 21.Which of these is not a unique selling point? (a) made from waste paper (b) ready in five minutes (c) it is a product (d) free name tags
- 22.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 23.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) it has a price (d) personalised with names
- 24.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 25.🔍 Which is the odd one out? (a) free name tags (b) made from waste paper (c) it is a product (d) delivered to your door
- 26.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to complain (d) to close them down
- 27.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 28.🔍 Which is the odd one out? (a) breaking their sign (b) faster service (c) better quality (d) a new flavour
- 29.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 30.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 31.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 32.Which of these is a fair way to compete? (a) copying a rival’s logo (b) lying about a rival (c) breaking their sign (d) faster service
- 33.Which of these is an unfair way to compete? (a) a cleaner stall (b) better quality (c) friendlier service (d) lying about a rival
- 34.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 35.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
- 36.Which of these is not a unique selling point? (a) made from waste paper (b) free name tags (c) delivered to your door (d) we have a table
- 37.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 38.🔍 Which is the odd one out? (a) it is a product (b) ready in five minutes (c) we sell things (d) same as every stall
- 39.Which of these is not a unique selling point? (a) personalised with names (b) ready in five minutes (c) made from waste paper (d) we sell things
- 40.Which of these is an unfair way to compete? (a) faster service (b) better quality (c) a new flavour (d) spreading rumours
Answer key
- better quality
- False
- it has a price
- a cleaner stall
- False
- a clear USP
- ready in five minutes
- they get better choices
- a fair, lower price
- same as every stall
- copying a rival’s logo
- breaking their sign
- False
- same as every stall
- a cleaner stall
- we sell things
- copying a rival’s logo
- personalised with names
- a clear USP
- a new flavour each week
- it is a product
- False
- personalised with names
- a fair way to compete
- it is a product
- to set a fair price
- an unfair way
- breaking their sign
- False
- False
- an unfair way
- faster service
- lying about a rival
- not a USP
- a unique selling point
- we have a table
- a fair way to compete
- ready in five minutes
- we sell things
- spreading rumours
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