Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) a new flavour each week (b) we are open (c) same as every stall (d) it has a price
- 2.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) they get better choices (d) prices always rise
- 3.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 4.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a higher price only (c) a louder voice (d) a rude sign
- 5.🔍 Which is the odd one out? (a) a new flavour (b) lying about a rival (c) a fair, lower price (d) faster service
- 6.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 7.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 8.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 9.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 10.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 11.Which of these is not a unique selling point? (a) free name tags (b) personalised with names (c) it is a product (d) a sugar-free recipe
- 12.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
- 13.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 14.Which of these is a fair way to compete? (a) faster service (b) copying a rival’s logo (c) spreading rumours (d) lying about a rival
- 15.Which of these is a clear unique selling point? (a) personalised with names (b) it is a product (c) it has a price (d) we have a table
- 16.Which of these is an unfair way to compete? (a) better quality (b) friendlier service (c) lying about a rival (d) faster service
- 17.🔍 Which is the odd one out? (a) it has a price (b) ready in five minutes (c) we sell things (d) we have a table
- 18.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 19.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 20.🔍 Which is the odd one out? (a) a new flavour each week (b) we are open (c) it is a product (d) same as every stall
- 21.🔍 Which is the odd one out? (a) friendlier service (b) lying about a rival (c) grabbing their spot (d) breaking their sign
- 22.🔍 Which is the odd one out? (a) same as every stall (b) free name tags (c) made from waste paper (d) delivered to your door
- 23.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 24.Which of these is not a unique selling point? (a) a sugar-free recipe (b) ready in five minutes (c) free name tags (d) it has a price
- 25.🔍 Which is the odd one out? (a) posting fake reviews (b) lying about a rival (c) grabbing their spot (d) better quality
- 26.Which of these is not a unique selling point? (a) a new flavour each week (b) same as every stall (c) free name tags (d) made from waste paper
- 27.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) skip it (d) ask what buyers miss
- 28.Which of these is a clear unique selling point? (a) we are open (b) it has a price (c) we sell things (d) a sugar-free recipe
- 29.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 30.🏪 What is a competitor? (a) a customer (b) your teammate (c) a supplier (d) a rival seller
- 31.🔍 Which is the odd one out? (a) a cleaner stall (b) grabbing their spot (c) a fair, lower price (d) faster service
- 32.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 33.Which of these is a fair way to compete? (a) grabbing their spot (b) copying a rival’s logo (c) lying about a rival (d) better quality
- 34.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to close them down (d) to set a fair price
- 35.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 36.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 37.🔍 Which is the odd one out? (a) we sell things (b) it has a price (c) we have a table (d) delivered to your door
- 38.🔍 Which is the odd one out? (a) made from waste paper (b) free name tags (c) ready in five minutes (d) we have a table
- 39.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 40.Which of these is a fair way to compete? (a) a new flavour (b) lying about a rival (c) posting fake reviews (d) grabbing their spot
Answer key
- a new flavour each week
- they get better choices
- a fair way to compete
- a unique selling point
- lying about a rival
- False
- a clear USP
- False
- False
- a clear USP
- it is a product
- True
- a fair way to compete
- faster service
- personalised with names
- lying about a rival
- ready in five minutes
- True
- False
- a new flavour each week
- friendlier service
- same as every stall
- a fair way to compete
- it has a price
- better quality
- same as every stall
- ask what buyers miss
- a sugar-free recipe
- True
- a rival seller
- grabbing their spot
- a clear USP
- better quality
- to set a fair price
- a clear USP
- a clear USP
- delivered to your door
- we have a table
- not a USP
- a new flavour
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