Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 2.Which of these is a clear unique selling point? (a) we sell things (b) free name tags (c) it has a price (d) it is a product
- 3.Which of these is a fair way to compete? (a) faster service (b) spreading rumours (c) lying about a rival (d) copying a rival’s logo
- 4.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 5.Which of these is not a unique selling point? (a) a sugar-free recipe (b) same as every stall (c) a new flavour each week (d) made from waste paper
- 6.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 7.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 8.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 9.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 10.🔍 Which is the odd one out? (a) faster service (b) posting fake reviews (c) friendlier service (d) a new flavour
- 11.🔍 Which is the odd one out? (a) it has a price (b) a new flavour each week (c) ready in five minutes (d) made from waste paper
- 12.🔍 Which is the odd one out? (a) same as every stall (b) made from waste paper (c) personalised with names (d) a sugar-free recipe
- 13.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 14.🔍 Which is the odd one out? (a) we have a table (b) it is a product (c) delivered to your door (d) we are open
- 15.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) pick a random word (d) ask what buyers miss
- 16.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 17.Which of these is an unfair way to compete? (a) a new flavour (b) a cleaner stall (c) friendlier service (d) spreading rumours
- 18.🔍 Which is the odd one out? (a) a cleaner stall (b) breaking their sign (c) friendlier service (d) better quality
- 19.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 20.🔍 Which is the odd one out? (a) it has a price (b) we have a table (c) it is a product (d) ready in five minutes
- 21.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 22.🔍 Which is the odd one out? (a) spreading rumours (b) lying about a rival (c) copying a rival’s logo (d) better quality
- 23.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 24.🔍 Which is the odd one out? (a) we are open (b) ready in five minutes (c) delivered to your door (d) free name tags
- 25.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) we sell things (d) delivered to your door
- 26.Which of these is a clear unique selling point? (a) it has a price (b) made from waste paper (c) it is a product (d) we are open
- 27.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 28.🔍 Which is the odd one out? (a) friendlier service (b) copying a rival’s logo (c) lying about a rival (d) grabbing their spot
- 29.🔍 Which is the odd one out? (a) a cleaner stall (b) a new flavour (c) lying about a rival (d) faster service
- 30.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 31.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 32.Which of these is not a unique selling point? (a) a sugar-free recipe (b) we have a table (c) a new flavour each week (d) ready in five minutes
- 33.Which of these is an unfair way to compete? (a) a new flavour (b) faster service (c) lying about a rival (d) a cleaner stall
- 34.🔍 Which is the odd one out? (a) a cleaner stall (b) better quality (c) a new flavour (d) grabbing their spot
- 35.True or false: “it is a product” is not a unique selling point. (a) True (b) False
- 36.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 37.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to set a fair price (d) to complain
- 38.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 39.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) lying about a rival (d) friendlier service
- 40.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
Answer key
- False
- free name tags
- faster service
- a clear USP
- same as every stall
- True
- an unfair way
- not a USP
- False
- posting fake reviews
- it has a price
- same as every stall
- False
- delivered to your door
- ask what buyers miss
- an unfair way
- spreading rumours
- breaking their sign
- a clear USP
- ready in five minutes
- a fair way to compete
- better quality
- a fair way to compete
- we are open
- we sell things
- made from waste paper
- True
- friendlier service
- lying about a rival
- True
- True
- we have a table
- lying about a rival
- grabbing their spot
- True
- not a USP
- to set a fair price
- False
- friendlier service
- a clear USP
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