Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.Which of these is a clear unique selling point? (a) we sell things (b) a sugar-free recipe (c) we are open (d) same as every stall
- 2.🔍 Which is the odd one out? (a) it has a price (b) we are open (c) ready in five minutes (d) we sell things
- 3.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 4.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
- 5.🧪 How can you find a USP? (a) skip it (b) ask what buyers miss (c) pick a random word (d) copy the rival exactly
- 6.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 7.🔍 Which is the odd one out? (a) a new flavour each week (b) it is a product (c) we are open (d) we have a table
- 8.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 9.Which of these is not a unique selling point? (a) a sugar-free recipe (b) personalised with names (c) free name tags (d) it is a product
- 10.🏪 What is a competitor? (a) a rival seller (b) a customer (c) a supplier (d) your teammate
- 11.🔍 Which is the odd one out? (a) a new flavour (b) faster service (c) posting fake reviews (d) friendlier service
- 12.Which of these is not a unique selling point? (a) ready in five minutes (b) personalised with names (c) delivered to your door (d) same as every stall
- 13.Which of these is a fair way to compete? (a) grabbing their spot (b) breaking their sign (c) posting fake reviews (d) a cleaner stall
- 14.🔍 Which is the odd one out? (a) spreading rumours (b) posting fake reviews (c) grabbing their spot (d) better quality
- 15.🔍 Which is the odd one out? (a) we are open (b) it is a product (c) free name tags (d) same as every stall
- 16.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 17.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) posting fake reviews (d) a fair, lower price
- 18.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to close them down (c) to complain (d) to copy their sign
- 19.🔍 Which is the odd one out? (a) same as every stall (b) it has a price (c) we have a table (d) a sugar-free recipe
- 20.Which of these is an unfair way to compete? (a) lying about a rival (b) a cleaner stall (c) friendlier service (d) faster service
- 21.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 22.🔍 Which is the odd one out? (a) spreading rumours (b) posting fake reviews (c) grabbing their spot (d) a new flavour
- 23.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 24.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) delivered to your door (d) we sell things
- 25.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 26.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 27.Which of these is a clear unique selling point? (a) same as every stall (b) ready in five minutes (c) we are open (d) we sell things
- 28.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 29.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 30.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 31.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 32.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 33.Which of these is a fair way to compete? (a) breaking their sign (b) friendlier service (c) posting fake reviews (d) lying about a rival
- 34.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 35.🔍 Which is the odd one out? (a) a cleaner stall (b) faster service (c) breaking their sign (d) a fair, lower price
- 36.🛍️ Why is competition good for customers? (a) it is not good (b) prices always rise (c) shops get rude (d) they get better choices
- 37.🔍 Which is the odd one out? (a) free name tags (b) made from waste paper (c) it has a price (d) ready in five minutes
- 38.Which of these is a fair way to compete? (a) posting fake reviews (b) breaking their sign (c) grabbing their spot (d) a fair, lower price
- 39.Which of these is an unfair way to compete? (a) better quality (b) breaking their sign (c) friendlier service (d) faster service
- 40.🔍 Which is the odd one out? (a) faster service (b) a cleaner stall (c) better quality (d) grabbing their spot
Answer key
- a sugar-free recipe
- ready in five minutes
- False
- a unique selling point
- ask what buyers miss
- a fair way to compete
- a new flavour each week
- True
- it is a product
- a rival seller
- posting fake reviews
- same as every stall
- a cleaner stall
- better quality
- free name tags
- an unfair way
- posting fake reviews
- to set a fair price
- a sugar-free recipe
- lying about a rival
- False
- a new flavour
- a clear USP
- delivered to your door
- not a USP
- True
- ready in five minutes
- an unfair way
- a clear USP
- a clear USP
- not a USP
- True
- friendlier service
- not a USP
- breaking their sign
- they get better choices
- it has a price
- a fair, lower price
- breaking their sign
- grabbing their spot
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