Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) it is a product (d) delivered to your door
- 2.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 3.Which of these is a fair way to compete? (a) lying about a rival (b) posting fake reviews (c) friendlier service (d) copying a rival’s logo
- 4.🔍 Which is the odd one out? (a) we are open (b) a sugar-free recipe (c) a new flavour each week (d) delivered to your door
- 5.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 6.Which of these is a fair way to compete? (a) spreading rumours (b) a new flavour (c) grabbing their spot (d) posting fake reviews
- 7.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 8.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) same as every stall (d) ready in five minutes
- 9.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 10.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 11.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 12.Which of these is a clear unique selling point? (a) same as every stall (b) it has a price (c) we are open (d) made from waste paper
- 13.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 14.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to set a fair price (d) to copy their sign
- 15.Which of these is not a unique selling point? (a) personalised with names (b) we have a table (c) a new flavour each week (d) free name tags
- 16.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 17.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 18.Which of these is an unfair way to compete? (a) faster service (b) a fair, lower price (c) copying a rival’s logo (d) better quality
- 19.Which of these is a fair way to compete? (a) posting fake reviews (b) breaking their sign (c) copying a rival’s logo (d) faster service
- 20.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 21.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 22.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 23.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) it is a product (d) a sugar-free recipe
- 24.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 25.Which of these is a fair way to compete? (a) copying a rival’s logo (b) posting fake reviews (c) lying about a rival (d) a cleaner stall
- 26.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 27.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 28.🔍 Which is the odd one out? (a) copying a rival’s logo (b) spreading rumours (c) lying about a rival (d) faster service
- 29.🔍 Which is the odd one out? (a) it is a product (b) ready in five minutes (c) we sell things (d) we are open
- 30.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 31.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) lying about a rival (d) friendlier service
- 32.Which of these is not a unique selling point? (a) delivered to your door (b) a new flavour each week (c) it is a product (d) free name tags
- 33.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 34.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 35.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 36.Which of these is an unfair way to compete? (a) better quality (b) a cleaner stall (c) spreading rumours (d) faster service
- 37.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 38.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a higher price only (c) a louder voice (d) a rude sign
- 39.Which of these is a clear unique selling point? (a) free name tags (b) it has a price (c) we are open (d) same as every stall
- 40.🔍 Which is the odd one out? (a) a new flavour each week (b) we have a table (c) it is a product (d) we sell things
Answer key
- delivered to your door
- an unfair way
- friendlier service
- we are open
- True
- a new flavour
- True
- ready in five minutes
- an unfair way
- False
- a clear USP
- made from waste paper
- True
- to set a fair price
- we have a table
- True
- not a USP
- copying a rival’s logo
- faster service
- False
- not a USP
- True
- a sugar-free recipe
- a clear USP
- a cleaner stall
- a clear USP
- False
- faster service
- ready in five minutes
- False
- lying about a rival
- it is a product
- a clear USP
- False
- False
- spreading rumours
- a clear USP
- a unique selling point
- free name tags
- a new flavour each week
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