Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 2.Which of these is an unfair way to compete? (a) better quality (b) a cleaner stall (c) a fair, lower price (d) lying about a rival
- 3.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 4.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 5.Which of these is a fair way to compete? (a) lying about a rival (b) copying a rival’s logo (c) a cleaner stall (d) posting fake reviews
- 6.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) faster service (d) copying a rival’s logo
- 7.🔍 Which is the odd one out? (a) a new flavour (b) friendlier service (c) a cleaner stall (d) grabbing their spot
- 8.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) copy the rival exactly (d) skip it
- 9.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
- 10.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 11.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 12.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 13.🔍 Which is the odd one out? (a) we are open (b) ready in five minutes (c) free name tags (d) a sugar-free recipe
- 14.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 15.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to complain (d) to close them down
- 16.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 17.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 18.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) it has a price (d) a sugar-free recipe
- 19.Which of these is not a unique selling point? (a) ready in five minutes (b) delivered to your door (c) personalised with names (d) same as every stall
- 20.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 21.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) made from waste paper (d) same as every stall
- 22.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 23.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a customer (d) a rival seller
- 24.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 25.Which of these is a clear unique selling point? (a) we have a table (b) we sell things (c) it is a product (d) personalised with names
- 26.🔍 Which is the odd one out? (a) posting fake reviews (b) a fair, lower price (c) breaking their sign (d) spreading rumours
- 27.Which of these is a fair way to compete? (a) spreading rumours (b) a new flavour (c) copying a rival’s logo (d) posting fake reviews
- 28.Which of these is a fair way to compete? (a) copying a rival’s logo (b) spreading rumours (c) breaking their sign (d) friendlier service
- 29.Which of these is an unfair way to compete? (a) friendlier service (b) faster service (c) spreading rumours (d) a fair, lower price
- 30.Which of these is a clear unique selling point? (a) we have a table (b) we sell things (c) it has a price (d) free name tags
- 31.🔍 Which is the odd one out? (a) a cleaner stall (b) faster service (c) better quality (d) lying about a rival
- 32.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 33.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) we are open (d) ready in five minutes
- 34.Which of these is a clear unique selling point? (a) it is a product (b) we are open (c) delivered to your door (d) same as every stall
- 35.🔍 Which is the odd one out? (a) better quality (b) copying a rival’s logo (c) lying about a rival (d) grabbing their spot
- 36.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 37.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) they get better choices (d) it is not good
- 38.🔍 Which is the odd one out? (a) a sugar-free recipe (b) delivered to your door (c) same as every stall (d) made from waste paper
- 39.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 40.Which of these is not a unique selling point? (a) it has a price (b) ready in five minutes (c) free name tags (d) delivered to your door
Answer key
- not a USP
- lying about a rival
- a clear USP
- not a USP
- a cleaner stall
- copying a rival’s logo
- grabbing their spot
- ask what buyers miss
- a unique selling point
- True
- a clear USP
- a clear USP
- we are open
- a clear USP
- to set a fair price
- True
- a fair way to compete
- a sugar-free recipe
- same as every stall
- a clear USP
- made from waste paper
- False
- a rival seller
- a fair way to compete
- personalised with names
- a fair, lower price
- a new flavour
- friendlier service
- spreading rumours
- free name tags
- lying about a rival
- True
- ready in five minutes
- delivered to your door
- better quality
- a clear USP
- they get better choices
- same as every stall
- an unfair way
- it has a price
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