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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 477 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
  2. 2.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) lying about a rival (d) better quality
  3. 3.🔍 Which is the odd one out? (a) it has a price (b) same as every stall (c) we have a table (d) delivered to your door
  4. 4.🔍 Which is the odd one out? (a) a cleaner stall (b) faster service (c) better quality (d) breaking their sign
  5. 5.🧪 How can you find a USP? (a) skip it (b) pick a random word (c) copy the rival exactly (d) ask what buyers miss
  6. 6.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
  7. 7.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
  8. 8.Which of these is a fair way to compete? (a) spreading rumours (b) lying about a rival (c) a cleaner stall (d) grabbing their spot
  9. 9.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a louder voice (c) a higher price only (d) a rude sign
  10. 10.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
  11. 11.Which of these is not a unique selling point? (a) personalised with names (b) ready in five minutes (c) delivered to your door (d) we are open
  12. 12.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
  13. 13.🔍 Which is the odd one out? (a) friendlier service (b) faster service (c) grabbing their spot (d) a fair, lower price
  14. 14.🔍 Which is the odd one out? (a) we have a table (b) personalised with names (c) a sugar-free recipe (d) free name tags
  15. 15.🔍 Which is the odd one out? (a) free name tags (b) personalised with names (c) delivered to your door (d) same as every stall
  16. 16.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
  17. 17.🔍 Which is the odd one out? (a) posting fake reviews (b) copying a rival’s logo (c) spreading rumours (d) faster service
  18. 18.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
  19. 19.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
  20. 20.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
  21. 21.🔍 Which is the odd one out? (a) lying about a rival (b) breaking their sign (c) posting fake reviews (d) better quality
  22. 22.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) lying about a rival (d) friendlier service
  23. 23.🔍 Which is the odd one out? (a) delivered to your door (b) personalised with names (c) free name tags (d) we are open
  24. 24.Which of these is an unfair way to compete? (a) lying about a rival (b) a cleaner stall (c) faster service (d) a fair, lower price
  25. 25.Which of these is an unfair way to compete? (a) faster service (b) better quality (c) a fair, lower price (d) posting fake reviews
  26. 26.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
  27. 27.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) same as every stall (d) free name tags
  28. 28.🔍 Which is the odd one out? (a) faster service (b) a cleaner stall (c) better quality (d) spreading rumours
  29. 29.Which of these is an unfair way to compete? (a) a fair, lower price (b) better quality (c) spreading rumours (d) a cleaner stall
  30. 30.🛍️ Why is competition good for customers? (a) they get better choices (b) prices always rise (c) shops get rude (d) it is not good
  31. 31.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
  32. 32.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
  33. 33.🔍 Which is the odd one out? (a) a cleaner stall (b) a fair, lower price (c) posting fake reviews (d) better quality
  34. 34.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
  35. 35.Which of these is not a unique selling point? (a) free name tags (b) made from waste paper (c) a sugar-free recipe (d) we have a table
  36. 36.Which of these is a clear unique selling point? (a) it has a price (b) a sugar-free recipe (c) same as every stall (d) we are open
  37. 37.Which of these is a clear unique selling point? (a) same as every stall (b) it is a product (c) it has a price (d) delivered to your door
  38. 38.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
  39. 39.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
  40. 40.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete

Answer key

  1. a clear USP
  2. better quality
  3. delivered to your door
  4. breaking their sign
  5. ask what buyers miss
  6. a fair way to compete
  7. a fair way to compete
  8. a cleaner stall
  9. a unique selling point
  10. not a USP
  11. we are open
  12. a clear USP
  13. grabbing their spot
  14. we have a table
  15. same as every stall
  16. False
  17. faster service
  18. True
  19. False
  20. not a USP
  21. better quality
  22. friendlier service
  23. we are open
  24. lying about a rival
  25. posting fake reviews
  26. True
  27. free name tags
  28. spreading rumours
  29. spreading rumours
  30. they get better choices
  31. a fair way to compete
  32. a fair way to compete
  33. posting fake reviews
  34. a clear USP
  35. we have a table
  36. a sugar-free recipe
  37. delivered to your door
  38. True
  39. a clear USP
  40. an unfair way

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