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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 479 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
  2. 2.🏪 What is a competitor? (a) a supplier (b) a customer (c) a rival seller (d) your teammate
  3. 3.🔍 Which is the odd one out? (a) friendlier service (b) copying a rival’s logo (c) a new flavour (d) better quality
  4. 4.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
  5. 5.🔍 Which is the odd one out? (a) we sell things (b) free name tags (c) a sugar-free recipe (d) made from waste paper
  6. 6.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
  7. 7.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) copy the rival exactly (d) skip it
  8. 8.Which of these is an unfair way to compete? (a) faster service (b) breaking their sign (c) a fair, lower price (d) a new flavour
  9. 9.🔍 Which is the odd one out? (a) copying a rival’s logo (b) friendlier service (c) breaking their sign (d) grabbing their spot
  10. 10.Which of these is a clear unique selling point? (a) same as every stall (b) free name tags (c) we sell things (d) it is a product
  11. 11.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
  12. 12.🔍 Which is the odd one out? (a) a new flavour (b) a fair, lower price (c) grabbing their spot (d) friendlier service
  13. 13.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
  14. 14.🔍 Which is the odd one out? (a) ready in five minutes (b) personalised with names (c) we have a table (d) free name tags
  15. 15.Which of these is a fair way to compete? (a) grabbing their spot (b) breaking their sign (c) faster service (d) posting fake reviews
  16. 16.🔍 Which is the odd one out? (a) same as every stall (b) we sell things (c) it has a price (d) a sugar-free recipe
  17. 17.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
  18. 18.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
  19. 19.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
  20. 20.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
  21. 21.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
  22. 22.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) made from waste paper (d) same as every stall
  23. 23.Which of these is not a unique selling point? (a) a new flavour each week (b) ready in five minutes (c) it has a price (d) free name tags
  24. 24.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
  25. 25.🔍 Which is the odd one out? (a) it is a product (b) it has a price (c) we are open (d) delivered to your door
  26. 26.Which of these is not a unique selling point? (a) made from waste paper (b) ready in five minutes (c) personalised with names (d) same as every stall
  27. 27.Which of these is a clear unique selling point? (a) we are open (b) a sugar-free recipe (c) we have a table (d) we sell things
  28. 28.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
  29. 29.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) they get better choices (d) prices always rise
  30. 30.True or false: “it has a price” is not a unique selling point. (a) False (b) True
  31. 31.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
  32. 32.True or false: “we sell things” is not a unique selling point. (a) False (b) True
  33. 33.Which of these is a clear unique selling point? (a) it has a price (b) it is a product (c) ready in five minutes (d) same as every stall
  34. 34.🔍 Which is the odd one out? (a) faster service (b) spreading rumours (c) a fair, lower price (d) a cleaner stall
  35. 35.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
  36. 36.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
  37. 37.Which of these is not a unique selling point? (a) a new flavour each week (b) made from waste paper (c) we sell things (d) a sugar-free recipe
  38. 38.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
  39. 39.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
  40. 40.Which of these is an unfair way to compete? (a) a fair, lower price (b) faster service (c) copying a rival’s logo (d) a cleaner stall

Answer key

  1. a unique selling point
  2. a rival seller
  3. copying a rival’s logo
  4. a clear USP
  5. we sell things
  6. True
  7. ask what buyers miss
  8. breaking their sign
  9. friendlier service
  10. free name tags
  11. not a USP
  12. grabbing their spot
  13. a fair way to compete
  14. we have a table
  15. faster service
  16. a sugar-free recipe
  17. a clear USP
  18. a clear USP
  19. not a USP
  20. False
  21. an unfair way
  22. made from waste paper
  23. it has a price
  24. an unfair way
  25. delivered to your door
  26. same as every stall
  27. a sugar-free recipe
  28. not a USP
  29. they get better choices
  30. True
  31. an unfair way
  32. True
  33. ready in five minutes
  34. spreading rumours
  35. False
  36. a clear USP
  37. we sell things
  38. a fair way to compete
  39. a clear USP
  40. copying a rival’s logo

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