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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 48 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.🔍 Which is the odd one out? (a) copying a rival’s logo (b) lying about a rival (c) friendlier service (d) posting fake reviews
  2. 2.🔍 Which is the odd one out? (a) made from waste paper (b) it is a product (c) same as every stall (d) we sell things
  3. 3.Which of these is not a unique selling point? (a) same as every stall (b) delivered to your door (c) free name tags (d) a sugar-free recipe
  4. 4.🔍 Which is the odd one out? (a) same as every stall (b) we are open (c) we sell things (d) delivered to your door
  5. 5.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
  6. 6.🔍 Which is the odd one out? (a) spreading rumours (b) posting fake reviews (c) a fair, lower price (d) breaking their sign
  7. 7.🔍 Which is the odd one out? (a) personalised with names (b) it has a price (c) we have a table (d) we sell things
  8. 8.🔍 Which is the odd one out? (a) free name tags (b) made from waste paper (c) a sugar-free recipe (d) same as every stall
  9. 9.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) it has a price (d) a new flavour each week
  10. 10.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
  11. 11.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) delivered to your door (d) we sell things
  12. 12.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
  13. 13.Which of these is a fair way to compete? (a) grabbing their spot (b) friendlier service (c) lying about a rival (d) posting fake reviews
  14. 14.Which of these is a clear unique selling point? (a) a new flavour each week (b) we sell things (c) it has a price (d) it is a product
  15. 15.🔍 Which is the odd one out? (a) made from waste paper (b) it has a price (c) free name tags (d) personalised with names
  16. 16.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
  17. 17.Which of these is a clear unique selling point? (a) it has a price (b) a sugar-free recipe (c) we have a table (d) it is a product
  18. 18.Which of these is an unfair way to compete? (a) a fair, lower price (b) friendlier service (c) spreading rumours (d) faster service
  19. 19.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
  20. 20.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) a cleaner stall (c) faster service (d) friendlier service
  21. 21.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a louder voice (c) a rude sign (d) a unique selling point
  22. 22.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
  23. 23.🔍 Which is the odd one out? (a) a fair, lower price (b) copying a rival’s logo (c) better quality (d) a new flavour
  24. 24.🔍 Which is the odd one out? (a) ready in five minutes (b) it is a product (c) delivered to your door (d) a sugar-free recipe
  25. 25.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
  26. 26.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
  27. 27.Which of these is a clear unique selling point? (a) free name tags (b) it has a price (c) we have a table (d) we sell things
  28. 28.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
  29. 29.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
  30. 30.Which of these is a fair way to compete? (a) grabbing their spot (b) breaking their sign (c) a fair, lower price (d) spreading rumours
  31. 31.Which of these is a fair way to compete? (a) lying about a rival (b) copying a rival’s logo (c) spreading rumours (d) a new flavour
  32. 32.Which of these is a clear unique selling point? (a) it is a product (b) personalised with names (c) we have a table (d) we sell things
  33. 33.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
  34. 34.True or false: “it is a product” is not a unique selling point. (a) True (b) False
  35. 35.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a rival seller (d) a customer
  36. 36.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
  37. 37.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) breaking their sign (d) faster service
  38. 38.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
  39. 39.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) prices always rise (d) shops get rude
  40. 40.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP

Answer key

  1. friendlier service
  2. made from waste paper
  3. same as every stall
  4. delivered to your door
  5. not a USP
  6. a fair, lower price
  7. personalised with names
  8. same as every stall
  9. it has a price
  10. not a USP
  11. delivered to your door
  12. a clear USP
  13. friendlier service
  14. a new flavour each week
  15. it has a price
  16. not a USP
  17. a sugar-free recipe
  18. spreading rumours
  19. False
  20. copying a rival’s logo
  21. a unique selling point
  22. a clear USP
  23. copying a rival’s logo
  24. it is a product
  25. not a USP
  26. an unfair way
  27. free name tags
  28. a clear USP
  29. a fair way to compete
  30. a fair, lower price
  31. a new flavour
  32. personalised with names
  33. a clear USP
  34. True
  35. a rival seller
  36. False
  37. breaking their sign
  38. False
  39. they get better choices
  40. a clear USP

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