Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 2.🔍 Which is the odd one out? (a) posting fake reviews (b) better quality (c) breaking their sign (d) spreading rumours
- 3.Which of these is a fair way to compete? (a) faster service (b) posting fake reviews (c) copying a rival’s logo (d) grabbing their spot
- 4.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 5.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 6.🔍 Which is the odd one out? (a) we are open (b) a new flavour each week (c) we sell things (d) we have a table
- 7.🔍 Which is the odd one out? (a) personalised with names (b) ready in five minutes (c) made from waste paper (d) it is a product
- 8.Which of these is a clear unique selling point? (a) it is a product (b) a sugar-free recipe (c) it has a price (d) we sell things
- 9.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 10.🔍 Which is the odd one out? (a) lying about a rival (b) friendlier service (c) a cleaner stall (d) a fair, lower price
- 11.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 12.Which of these is a fair way to compete? (a) posting fake reviews (b) better quality (c) breaking their sign (d) lying about a rival
- 13.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) it has a price (d) a new flavour each week
- 14.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 15.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 16.Which of these is not a unique selling point? (a) a sugar-free recipe (b) we have a table (c) delivered to your door (d) free name tags
- 17.🛍️ Why is competition good for customers? (a) shops get rude (b) it is not good (c) they get better choices (d) prices always rise
- 18.🔍 Which is the odd one out? (a) lying about a rival (b) posting fake reviews (c) friendlier service (d) grabbing their spot
- 19.Which of these is not a unique selling point? (a) it has a price (b) delivered to your door (c) a new flavour each week (d) free name tags
- 20.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 21.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 22.🔍 Which is the odd one out? (a) breaking their sign (b) faster service (c) a new flavour (d) a fair, lower price
- 23.Which of these is not a unique selling point? (a) a sugar-free recipe (b) free name tags (c) a new flavour each week (d) it is a product
- 24.🔍 Which is the odd one out? (a) faster service (b) posting fake reviews (c) breaking their sign (d) grabbing their spot
- 25.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 26.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 27.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 28.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 29.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) better quality (c) a cleaner stall (d) faster service
- 30.🔍 Which is the odd one out? (a) posting fake reviews (b) better quality (c) a new flavour (d) a cleaner stall
- 31.🔍 Which is the odd one out? (a) spreading rumours (b) a cleaner stall (c) copying a rival’s logo (d) grabbing their spot
- 32.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 33.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 34.🔍 Which is the odd one out? (a) it is a product (b) we sell things (c) we have a table (d) a sugar-free recipe
- 35.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 36.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 37.Which of these is an unfair way to compete? (a) a new flavour (b) better quality (c) friendlier service (d) spreading rumours
- 38.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 39.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 40.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) grabbing their spot (d) faster service
Answer key
- False
- better quality
- faster service
- a clear USP
- not a USP
- a new flavour each week
- it is a product
- a sugar-free recipe
- a clear USP
- lying about a rival
- True
- better quality
- a new flavour each week
- an unfair way
- a fair way to compete
- we have a table
- they get better choices
- friendlier service
- it has a price
- not a USP
- True
- breaking their sign
- it is a product
- faster service
- a fair way to compete
- False
- a clear USP
- True
- copying a rival’s logo
- posting fake reviews
- a cleaner stall
- a clear USP
- a fair way to compete
- a sugar-free recipe
- False
- a clear USP
- spreading rumours
- an unfair way
- an unfair way
- grabbing their spot
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