Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 2.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 3.Which of these is a fair way to compete? (a) copying a rival’s logo (b) breaking their sign (c) a cleaner stall (d) spreading rumours
- 4.🔍 Which is the odd one out? (a) faster service (b) better quality (c) friendlier service (d) spreading rumours
- 5.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a rival seller (d) a customer
- 6.🔍 Which is the odd one out? (a) we sell things (b) free name tags (c) same as every stall (d) it is a product
- 7.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a rude sign (c) a higher price only (d) a louder voice
- 8.Which of these is not a unique selling point? (a) delivered to your door (b) we sell things (c) a new flavour each week (d) made from waste paper
- 9.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) we sell things (c) we have a table (d) it has a price
- 10.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 11.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) skip it (d) ask what buyers miss
- 12.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 13.Which of these is a fair way to compete? (a) copying a rival’s logo (b) lying about a rival (c) breaking their sign (d) a fair, lower price
- 14.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 15.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) we sell things (d) ready in five minutes
- 16.🔍 Which is the odd one out? (a) a new flavour each week (b) we sell things (c) made from waste paper (d) personalised with names
- 17.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 18.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 19.🔍 Which is the odd one out? (a) a new flavour each week (b) we are open (c) we sell things (d) it has a price
- 20.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 21.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 22.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 23.🔍 Which is the odd one out? (a) friendlier service (b) a fair, lower price (c) grabbing their spot (d) faster service
- 24.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 25.Which of these is not a unique selling point? (a) we are open (b) made from waste paper (c) free name tags (d) ready in five minutes
- 26.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 27.🔍 Which is the odd one out? (a) copying a rival’s logo (b) faster service (c) posting fake reviews (d) grabbing their spot
- 28.🔍 Which is the odd one out? (a) friendlier service (b) spreading rumours (c) posting fake reviews (d) copying a rival’s logo
- 29.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 30.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) they get better choices (d) shops get rude
- 31.Which of these is not a unique selling point? (a) ready in five minutes (b) made from waste paper (c) free name tags (d) it has a price
- 32.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to complain (d) to close them down
- 33.🔍 Which is the odd one out? (a) better quality (b) breaking their sign (c) lying about a rival (d) copying a rival’s logo
- 34.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) it is a product (d) personalised with names
- 35.🔍 Which is the odd one out? (a) delivered to your door (b) it is a product (c) ready in five minutes (d) a new flavour each week
- 36.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 37.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) posting fake reviews (d) better quality
- 38.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 39.Which of these is a clear unique selling point? (a) a new flavour each week (b) it has a price (c) we sell things (d) same as every stall
- 40.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
Answer key
- a clear USP
- a clear USP
- a cleaner stall
- spreading rumours
- a rival seller
- free name tags
- a unique selling point
- we sell things
- a sugar-free recipe
- an unfair way
- ask what buyers miss
- not a USP
- a fair, lower price
- not a USP
- ready in five minutes
- we sell things
- an unfair way
- a clear USP
- a new flavour each week
- a fair way to compete
- a fair way to compete
- True
- grabbing their spot
- False
- we are open
- a clear USP
- faster service
- friendlier service
- False
- they get better choices
- it has a price
- to set a fair price
- better quality
- personalised with names
- it is a product
- a clear USP
- posting fake reviews
- True
- a new flavour each week
- a clear USP
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