Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 2.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 3.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 4.🏪 What is a competitor? (a) your teammate (b) a customer (c) a supplier (d) a rival seller
- 5.🔍 Which is the odd one out? (a) we have a table (b) we are open (c) delivered to your door (d) same as every stall
- 6.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) better quality (d) copying a rival’s logo
- 7.Which of these is a clear unique selling point? (a) we sell things (b) we are open (c) we have a table (d) ready in five minutes
- 8.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 9.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 10.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 11.🔍 Which is the odd one out? (a) a new flavour (b) faster service (c) grabbing their spot (d) a cleaner stall
- 12.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 13.Which of these is a clear unique selling point? (a) it is a product (b) we are open (c) we sell things (d) personalised with names
- 14.🔍 Which is the odd one out? (a) a sugar-free recipe (b) delivered to your door (c) personalised with names (d) we are open
- 15.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 16.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 17.🔍 Which is the odd one out? (a) we are open (b) free name tags (c) it has a price (d) we sell things
- 18.🔍 Which is the odd one out? (a) breaking their sign (b) spreading rumours (c) copying a rival’s logo (d) better quality
- 19.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 20.Which of these is not a unique selling point? (a) a new flavour each week (b) personalised with names (c) a sugar-free recipe (d) we have a table
- 21.🔍 Which is the odd one out? (a) posting fake reviews (b) spreading rumours (c) breaking their sign (d) a new flavour
- 22.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 23.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 24.Which of these is a clear unique selling point? (a) we sell things (b) made from waste paper (c) we are open (d) same as every stall
- 25.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to copy their sign (d) to close them down
- 26.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 27.Which of these is a clear unique selling point? (a) delivered to your door (b) we are open (c) we have a table (d) we sell things
- 28.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 29.Which of these is a fair way to compete? (a) copying a rival’s logo (b) a fair, lower price (c) grabbing their spot (d) posting fake reviews
- 30.🔍 Which is the odd one out? (a) faster service (b) breaking their sign (c) spreading rumours (d) copying a rival’s logo
- 31.🔍 Which is the odd one out? (a) a new flavour (b) copying a rival’s logo (c) better quality (d) a cleaner stall
- 32.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 33.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 34.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 35.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 36.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 37.🔍 Which is the odd one out? (a) made from waste paper (b) ready in five minutes (c) free name tags (d) we sell things
- 38.🔍 Which is the odd one out? (a) we are open (b) we have a table (c) it is a product (d) a new flavour each week
- 39.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) pick a random word (d) ask what buyers miss
- 40.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
Answer key
- False
- an unfair way
- a clear USP
- a rival seller
- delivered to your door
- better quality
- ready in five minutes
- a fair way to compete
- False
- a clear USP
- grabbing their spot
- an unfair way
- personalised with names
- we are open
- a clear USP
- a fair way to compete
- free name tags
- better quality
- a fair way to compete
- we have a table
- a new flavour
- not a USP
- a fair way to compete
- made from waste paper
- to set a fair price
- False
- delivered to your door
- a clear USP
- a fair, lower price
- faster service
- copying a rival’s logo
- False
- a fair way to compete
- not a USP
- False
- not a USP
- we sell things
- a new flavour each week
- ask what buyers miss
- an unfair way
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