Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) we sell things (d) ready in five minutes
- 2.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 3.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) personalised with names (d) same as every stall
- 4.Which of these is an unfair way to compete? (a) a new flavour (b) faster service (c) grabbing their spot (d) a fair, lower price
- 5.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 6.🔍 Which is the odd one out? (a) copying a rival’s logo (b) spreading rumours (c) friendlier service (d) grabbing their spot
- 7.Which of these is a fair way to compete? (a) copying a rival’s logo (b) faster service (c) breaking their sign (d) grabbing their spot
- 8.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 9.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 10.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) a cleaner stall (c) a new flavour (d) a fair, lower price
- 11.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 12.Which of these is not a unique selling point? (a) it has a price (b) made from waste paper (c) delivered to your door (d) personalised with names
- 13.🔍 Which is the odd one out? (a) a sugar-free recipe (b) same as every stall (c) free name tags (d) personalised with names
- 14.Which of these is a fair way to compete? (a) friendlier service (b) spreading rumours (c) lying about a rival (d) grabbing their spot
- 15.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we are open (c) it has a price (d) same as every stall
- 16.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a rude sign (c) a louder voice (d) a higher price only
- 17.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 18.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) grabbing their spot (d) a cleaner stall
- 19.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 20.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to close them down (c) to copy their sign (d) to complain
- 21.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 22.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 23.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 24.🧪 How can you find a USP? (a) copy the rival exactly (b) pick a random word (c) skip it (d) ask what buyers miss
- 25.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 26.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 27.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 28.Which of these is an unfair way to compete? (a) a cleaner stall (b) a new flavour (c) friendlier service (d) breaking their sign
- 29.🔍 Which is the odd one out? (a) faster service (b) posting fake reviews (c) grabbing their spot (d) copying a rival’s logo
- 30.Which of these is a clear unique selling point? (a) we sell things (b) it has a price (c) it is a product (d) made from waste paper
- 31.Which of these is not a unique selling point? (a) personalised with names (b) delivered to your door (c) we are open (d) made from waste paper
- 32.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 33.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 34.🔍 Which is the odd one out? (a) better quality (b) breaking their sign (c) a fair, lower price (d) a new flavour
- 35.🔍 Which is the odd one out? (a) we are open (b) we have a table (c) it has a price (d) made from waste paper
- 36.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 37.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 38.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) it is a product (d) a new flavour each week
- 39.Which of these is a fair way to compete? (a) posting fake reviews (b) breaking their sign (c) a cleaner stall (d) copying a rival’s logo
- 40.Which of these is a fair way to compete? (a) lying about a rival (b) better quality (c) spreading rumours (d) breaking their sign
Answer key
- we sell things
- False
- personalised with names
- grabbing their spot
- a clear USP
- friendlier service
- faster service
- a fair way to compete
- a fair way to compete
- copying a rival’s logo
- a clear USP
- it has a price
- same as every stall
- friendlier service
- a sugar-free recipe
- a unique selling point
- not a USP
- grabbing their spot
- False
- to set a fair price
- False
- a clear USP
- an unfair way
- ask what buyers miss
- an unfair way
- False
- False
- breaking their sign
- faster service
- made from waste paper
- we are open
- not a USP
- not a USP
- breaking their sign
- made from waste paper
- True
- a fair way to compete
- it is a product
- a cleaner stall
- better quality
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