Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 2.Which of these is an unfair way to compete? (a) faster service (b) a new flavour (c) grabbing their spot (d) a cleaner stall
- 3.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) copy the rival exactly (d) skip it
- 4.🔍 Which is the odd one out? (a) breaking their sign (b) grabbing their spot (c) lying about a rival (d) better quality
- 5.🔍 Which is the odd one out? (a) delivered to your door (b) we sell things (c) ready in five minutes (d) made from waste paper
- 6.Which of these is not a unique selling point? (a) made from waste paper (b) ready in five minutes (c) we sell things (d) a new flavour each week
- 7.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
- 8.🔍 Which is the odd one out? (a) spreading rumours (b) breaking their sign (c) copying a rival’s logo (d) faster service
- 9.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 10.Which of these is not a unique selling point? (a) same as every stall (b) ready in five minutes (c) delivered to your door (d) personalised with names
- 11.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 12.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 13.True or false: “it is a product” is not a unique selling point. (a) True (b) False
- 14.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) same as every stall (d) a new flavour each week
- 15.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 16.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 17.Which of these is not a unique selling point? (a) ready in five minutes (b) we are open (c) a new flavour each week (d) a sugar-free recipe
- 18.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 19.Which of these is not a unique selling point? (a) a new flavour each week (b) it has a price (c) personalised with names (d) delivered to your door
- 20.Which of these is a clear unique selling point? (a) we are open (b) same as every stall (c) it is a product (d) a sugar-free recipe
- 21.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) friendlier service (d) lying about a rival
- 22.Which of these is not a unique selling point? (a) a sugar-free recipe (b) we have a table (c) a new flavour each week (d) delivered to your door
- 23.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a customer (d) a rival seller
- 24.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 25.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to close them down (c) to set a fair price (d) to complain
- 26.🔍 Which is the odd one out? (a) we sell things (b) a sugar-free recipe (c) same as every stall (d) it is a product
- 27.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 28.Which of these is an unfair way to compete? (a) better quality (b) spreading rumours (c) faster service (d) a new flavour
- 29.Which of these is a fair way to compete? (a) posting fake reviews (b) a cleaner stall (c) lying about a rival (d) copying a rival’s logo
- 30.🔍 Which is the odd one out? (a) friendlier service (b) faster service (c) better quality (d) breaking their sign
- 31.🔍 Which is the odd one out? (a) we are open (b) free name tags (c) made from waste paper (d) ready in five minutes
- 32.🔍 Which is the odd one out? (a) a sugar-free recipe (b) delivered to your door (c) ready in five minutes (d) it has a price
- 33.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 34.Which of these is a clear unique selling point? (a) we have a table (b) free name tags (c) same as every stall (d) we sell things
- 35.🔍 Which is the odd one out? (a) a fair, lower price (b) spreading rumours (c) lying about a rival (d) copying a rival’s logo
- 36.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 37.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 38.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 39.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) it is a product (d) ready in five minutes
- 40.🔍 Which is the odd one out? (a) friendlier service (b) a fair, lower price (c) a cleaner stall (d) spreading rumours
Answer key
- not a USP
- grabbing their spot
- ask what buyers miss
- better quality
- we sell things
- we sell things
- a unique selling point
- faster service
- False
- same as every stall
- a clear USP
- not a USP
- True
- a new flavour each week
- False
- not a USP
- we are open
- a fair way to compete
- it has a price
- a sugar-free recipe
- friendlier service
- we have a table
- a rival seller
- a fair way to compete
- to set a fair price
- a sugar-free recipe
- a clear USP
- spreading rumours
- a cleaner stall
- breaking their sign
- we are open
- it has a price
- True
- free name tags
- a fair, lower price
- True
- False
- a clear USP
- it is a product
- spreading rumours
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