Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) ask what buyers miss (d) pick a random word
- 2.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 3.Which of these is not a unique selling point? (a) a new flavour each week (b) personalised with names (c) it has a price (d) made from waste paper
- 4.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) personalised with names (d) it is a product
- 5.🔍 Which is the odd one out? (a) we have a table (b) same as every stall (c) it has a price (d) a new flavour each week
- 6.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 7.🔍 Which is the odd one out? (a) made from waste paper (b) ready in five minutes (c) delivered to your door (d) we are open
- 8.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 9.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 10.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 11.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to set a fair price (d) to complain
- 12.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 13.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) ready in five minutes (d) we have a table
- 14.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 15.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 16.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 17.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 18.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) spreading rumours (d) a cleaner stall
- 19.Which of these is an unfair way to compete? (a) breaking their sign (b) friendlier service (c) faster service (d) a fair, lower price
- 20.🔍 Which is the odd one out? (a) lying about a rival (b) copying a rival’s logo (c) spreading rumours (d) a new flavour
- 21.🔍 Which is the odd one out? (a) personalised with names (b) it has a price (c) same as every stall (d) we sell things
- 22.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) a cleaner stall (d) posting fake reviews
- 23.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 24.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 25.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 26.🔍 Which is the odd one out? (a) a fair, lower price (b) copying a rival’s logo (c) a new flavour (d) better quality
- 27.🏪 What is a competitor? (a) a customer (b) a supplier (c) your teammate (d) a rival seller
- 28.Which of these is a fair way to compete? (a) breaking their sign (b) grabbing their spot (c) lying about a rival (d) friendlier service
- 29.Which of these is an unfair way to compete? (a) a fair, lower price (b) faster service (c) copying a rival’s logo (d) a cleaner stall
- 30.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) copying a rival’s logo (d) faster service
- 31.🔍 Which is the odd one out? (a) it has a price (b) we have a table (c) a sugar-free recipe (d) it is a product
- 32.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 33.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 34.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 35.Which of these is a clear unique selling point? (a) same as every stall (b) a sugar-free recipe (c) it has a price (d) it is a product
- 36.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 37.Which of these is not a unique selling point? (a) delivered to your door (b) personalised with names (c) same as every stall (d) a new flavour each week
- 38.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 39.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 40.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) we have a table (d) personalised with names
Answer key
- ask what buyers miss
- False
- it has a price
- it is a product
- a new flavour each week
- not a USP
- we are open
- a clear USP
- an unfair way
- True
- to set a fair price
- a clear USP
- ready in five minutes
- a fair way to compete
- not a USP
- not a USP
- an unfair way
- spreading rumours
- breaking their sign
- a new flavour
- personalised with names
- a cleaner stall
- not a USP
- False
- True
- copying a rival’s logo
- a rival seller
- friendlier service
- copying a rival’s logo
- faster service
- a sugar-free recipe
- not a USP
- a clear USP
- False
- a sugar-free recipe
- a clear USP
- same as every stall
- a fair way to compete
- True
- personalised with names
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