Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.Which of these is not a unique selling point? (a) a sugar-free recipe (b) made from waste paper (c) free name tags (d) same as every stall
- 2.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 3.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) posting fake reviews (d) a fair, lower price
- 4.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) shops get rude (d) prices always rise
- 5.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 6.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 7.🔍 Which is the odd one out? (a) lying about a rival (b) posting fake reviews (c) copying a rival’s logo (d) faster service
- 8.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 9.Which of these is not a unique selling point? (a) free name tags (b) we have a table (c) ready in five minutes (d) a new flavour each week
- 10.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 11.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 12.Which of these is not a unique selling point? (a) ready in five minutes (b) a sugar-free recipe (c) made from waste paper (d) we sell things
- 13.🔍 Which is the odd one out? (a) we are open (b) it is a product (c) we sell things (d) delivered to your door
- 14.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
- 15.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 16.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) ask what buyers miss (d) copy the rival exactly
- 17.Which of these is not a unique selling point? (a) a new flavour each week (b) it is a product (c) ready in five minutes (d) made from waste paper
- 18.🔍 Which is the odd one out? (a) better quality (b) copying a rival’s logo (c) breaking their sign (d) lying about a rival
- 19.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 20.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 21.Which of these is a fair way to compete? (a) grabbing their spot (b) friendlier service (c) spreading rumours (d) lying about a rival
- 22.Which of these is a clear unique selling point? (a) same as every stall (b) we sell things (c) a sugar-free recipe (d) it is a product
- 23.🔍 Which is the odd one out? (a) personalised with names (b) free name tags (c) a sugar-free recipe (d) we have a table
- 24.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) lying about a rival (d) faster service
- 25.🔍 Which is the odd one out? (a) delivered to your door (b) same as every stall (c) a new flavour each week (d) free name tags
- 26.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 27.Which of these is an unfair way to compete? (a) breaking their sign (b) faster service (c) a cleaner stall (d) a new flavour
- 28.Which of these is a clear unique selling point? (a) it is a product (b) free name tags (c) it has a price (d) we sell things
- 29.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 30.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) spreading rumours (d) better quality
- 31.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to complain (c) to close them down (d) to set a fair price
- 32.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 33.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 34.Which of these is an unfair way to compete? (a) faster service (b) a cleaner stall (c) lying about a rival (d) better quality
- 35.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 36.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 37.Which of these is a clear unique selling point? (a) it has a price (b) same as every stall (c) ready in five minutes (d) we are open
- 38.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 39.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 40.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
Answer key
- same as every stall
- an unfair way
- a fair, lower price
- they get better choices
- True
- False
- faster service
- a fair way to compete
- we have a table
- not a USP
- a clear USP
- we sell things
- delivered to your door
- True
- a clear USP
- ask what buyers miss
- it is a product
- better quality
- a clear USP
- a fair way to compete
- friendlier service
- a sugar-free recipe
- we have a table
- faster service
- same as every stall
- a clear USP
- breaking their sign
- free name tags
- a fair way to compete
- spreading rumours
- to set a fair price
- a clear USP
- a clear USP
- lying about a rival
- True
- not a USP
- ready in five minutes
- an unfair way
- True
- False
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