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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 528 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.🔍 Which is the odd one out? (a) grabbing their spot (b) copying a rival’s logo (c) posting fake reviews (d) better quality
  2. 2.🔍 Which is the odd one out? (a) we have a table (b) it has a price (c) it is a product (d) a new flavour each week
  3. 3.🔍 Which is the odd one out? (a) a cleaner stall (b) faster service (c) friendlier service (d) copying a rival’s logo
  4. 4.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
  5. 5.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) pick a random word (d) ask what buyers miss
  6. 6.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
  7. 7.🛍️ Why is competition good for customers? (a) they get better choices (b) prices always rise (c) it is not good (d) shops get rude
  8. 8.True or false: “we sell things” is not a unique selling point. (a) True (b) False
  9. 9.🔍 Which is the odd one out? (a) friendlier service (b) breaking their sign (c) a new flavour (d) better quality
  10. 10.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
  11. 11.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
  12. 12.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
  13. 13.Which of these is an unfair way to compete? (a) better quality (b) a cleaner stall (c) faster service (d) breaking their sign
  14. 14.🔍 Which is the odd one out? (a) posting fake reviews (b) grabbing their spot (c) lying about a rival (d) faster service
  15. 15.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
  16. 16.🔍 Which is the odd one out? (a) we sell things (b) ready in five minutes (c) made from waste paper (d) personalised with names
  17. 17.Which of these is a clear unique selling point? (a) made from waste paper (b) same as every stall (c) it is a product (d) we are open
  18. 18.🔍 Which is the odd one out? (a) free name tags (b) personalised with names (c) we have a table (d) made from waste paper
  19. 19.Which of these is not a unique selling point? (a) we are open (b) delivered to your door (c) a sugar-free recipe (d) made from waste paper
  20. 20.Which of these is not a unique selling point? (a) a sugar-free recipe (b) we sell things (c) made from waste paper (d) a new flavour each week
  21. 21.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
  22. 22.🔍 Which is the odd one out? (a) ready in five minutes (b) we are open (c) personalised with names (d) free name tags
  23. 23.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
  24. 24.🔍 Which is the odd one out? (a) friendlier service (b) a fair, lower price (c) grabbing their spot (d) a cleaner stall
  25. 25.Which of these is an unfair way to compete? (a) a fair, lower price (b) grabbing their spot (c) a cleaner stall (d) faster service
  26. 26.Which of these is a fair way to compete? (a) lying about a rival (b) faster service (c) grabbing their spot (d) copying a rival’s logo
  27. 27.True or false: “it has a price” is not a unique selling point. (a) True (b) False
  28. 28.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
  29. 29.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) a new flavour (d) copying a rival’s logo
  30. 30.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
  31. 31.Which of these is a fair way to compete? (a) friendlier service (b) lying about a rival (c) spreading rumours (d) posting fake reviews
  32. 32.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
  33. 33.🔍 Which is the odd one out? (a) a cleaner stall (b) lying about a rival (c) spreading rumours (d) grabbing their spot
  34. 34.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
  35. 35.🔍 Which is the odd one out? (a) friendlier service (b) a cleaner stall (c) spreading rumours (d) a fair, lower price
  36. 36.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) posting fake reviews (d) a fair, lower price
  37. 37.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
  38. 38.Which of these is not a unique selling point? (a) a new flavour each week (b) delivered to your door (c) it has a price (d) personalised with names
  39. 39.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
  40. 40.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) it is a product (d) free name tags

Answer key

  1. better quality
  2. a new flavour each week
  3. copying a rival’s logo
  4. not a USP
  5. ask what buyers miss
  6. not a USP
  7. they get better choices
  8. True
  9. breaking their sign
  10. a fair way to compete
  11. a clear USP
  12. a clear USP
  13. breaking their sign
  14. faster service
  15. True
  16. we sell things
  17. made from waste paper
  18. we have a table
  19. we are open
  20. we sell things
  21. an unfair way
  22. we are open
  23. a clear USP
  24. grabbing their spot
  25. grabbing their spot
  26. faster service
  27. True
  28. True
  29. a new flavour
  30. False
  31. friendlier service
  32. an unfair way
  33. a cleaner stall
  34. True
  35. spreading rumours
  36. a fair, lower price
  37. a fair way to compete
  38. it has a price
  39. not a USP
  40. free name tags

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