Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 2.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 3.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) a customer (d) your teammate
- 4.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 5.🔍 Which is the odd one out? (a) personalised with names (b) made from waste paper (c) we have a table (d) delivered to your door
- 6.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 7.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 8.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 9.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 10.🔍 Which is the odd one out? (a) we are open (b) personalised with names (c) we have a table (d) it is a product
- 11.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) we are open (d) a new flavour each week
- 12.🔍 Which is the odd one out? (a) we are open (b) free name tags (c) we sell things (d) it has a price
- 13.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 14.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 15.Which of these is not a unique selling point? (a) a new flavour each week (b) made from waste paper (c) it is a product (d) delivered to your door
- 16.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 17.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) we have a table (d) a new flavour each week
- 18.Which of these is a fair way to compete? (a) spreading rumours (b) breaking their sign (c) faster service (d) copying a rival’s logo
- 19.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 20.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 21.🔍 Which is the odd one out? (a) friendlier service (b) a cleaner stall (c) better quality (d) lying about a rival
- 22.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 23.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a unique selling point (d) a higher price only
- 24.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) ready in five minutes (d) it is a product
- 25.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 26.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 27.Which of these is an unfair way to compete? (a) breaking their sign (b) a new flavour (c) a fair, lower price (d) faster service
- 28.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to close them down (d) to copy their sign
- 29.🔍 Which is the odd one out? (a) it has a price (b) delivered to your door (c) it is a product (d) same as every stall
- 30.Which of these is a clear unique selling point? (a) it has a price (b) ready in five minutes (c) we are open (d) we sell things
- 31.Which of these is a clear unique selling point? (a) same as every stall (b) we sell things (c) free name tags (d) it has a price
- 32.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) faster service (d) spreading rumours
- 33.Which of these is not a unique selling point? (a) it has a price (b) personalised with names (c) free name tags (d) delivered to your door
- 34.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 35.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 36.🔍 Which is the odd one out? (a) lying about a rival (b) breaking their sign (c) a fair, lower price (d) copying a rival’s logo
- 37.🔍 Which is the odd one out? (a) better quality (b) a fair, lower price (c) a cleaner stall (d) grabbing their spot
- 38.Which of these is a fair way to compete? (a) spreading rumours (b) lying about a rival (c) a cleaner stall (d) posting fake reviews
- 39.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 40.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
Answer key
- True
- True
- a rival seller
- not a USP
- we have a table
- False
- an unfair way
- True
- a clear USP
- personalised with names
- a new flavour each week
- free name tags
- True
- False
- it is a product
- not a USP
- we have a table
- faster service
- not a USP
- a clear USP
- lying about a rival
- a clear USP
- a unique selling point
- ready in five minutes
- a fair way to compete
- a fair way to compete
- breaking their sign
- to set a fair price
- delivered to your door
- ready in five minutes
- free name tags
- spreading rumours
- it has a price
- False
- a clear USP
- a fair, lower price
- grabbing their spot
- a cleaner stall
- not a USP
- a clear USP
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