Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is an unfair way to compete? (a) faster service (b) posting fake reviews (c) friendlier service (d) a cleaner stall
- 2.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 3.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) skip it (d) ask what buyers miss
- 4.🔍 Which is the odd one out? (a) we are open (b) a sugar-free recipe (c) free name tags (d) delivered to your door
- 5.🔍 Which is the odd one out? (a) faster service (b) better quality (c) copying a rival’s logo (d) a cleaner stall
- 6.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) a sugar-free recipe (d) same as every stall
- 7.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) we have a table (d) made from waste paper
- 8.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 9.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 10.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 11.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 12.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 13.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 14.Which of these is an unfair way to compete? (a) a new flavour (b) a fair, lower price (c) faster service (d) copying a rival’s logo
- 15.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 16.🔍 Which is the odd one out? (a) better quality (b) a fair, lower price (c) posting fake reviews (d) a new flavour
- 17.Which of these is a fair way to compete? (a) breaking their sign (b) posting fake reviews (c) spreading rumours (d) a cleaner stall
- 18.Which of these is not a unique selling point? (a) we sell things (b) delivered to your door (c) made from waste paper (d) free name tags
- 19.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) lying about a rival (d) friendlier service
- 20.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 21.🔍 Which is the odd one out? (a) lying about a rival (b) spreading rumours (c) friendlier service (d) copying a rival’s logo
- 22.🔍 Which is the odd one out? (a) it is a product (b) it has a price (c) we sell things (d) personalised with names
- 23.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a unique selling point (d) a higher price only
- 24.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 25.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 26.🔍 Which is the odd one out? (a) ready in five minutes (b) it is a product (c) personalised with names (d) free name tags
- 27.🔍 Which is the odd one out? (a) a new flavour each week (b) we sell things (c) ready in five minutes (d) a sugar-free recipe
- 28.Which of these is an unfair way to compete? (a) a cleaner stall (b) grabbing their spot (c) a fair, lower price (d) faster service
- 29.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 30.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 31.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) spreading rumours (d) faster service
- 32.🔍 Which is the odd one out? (a) lying about a rival (b) a new flavour (c) better quality (d) friendlier service
- 33.🛍️ Why is competition good for customers? (a) shops get rude (b) prices always rise (c) they get better choices (d) it is not good
- 34.Which of these is a clear unique selling point? (a) we sell things (b) we are open (c) same as every stall (d) ready in five minutes
- 35.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 36.Which of these is a fair way to compete? (a) lying about a rival (b) faster service (c) posting fake reviews (d) spreading rumours
- 37.Which of these is a fair way to compete? (a) a new flavour (b) copying a rival’s logo (c) lying about a rival (d) posting fake reviews
- 38.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 39.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to close them down (c) to complain (d) to set a fair price
- 40.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
Answer key
- posting fake reviews
- True
- ask what buyers miss
- we are open
- copying a rival’s logo
- a sugar-free recipe
- made from waste paper
- not a USP
- True
- False
- a clear USP
- a clear USP
- not a USP
- copying a rival’s logo
- not a USP
- posting fake reviews
- a cleaner stall
- we sell things
- friendlier service
- a fair way to compete
- friendlier service
- personalised with names
- a unique selling point
- True
- a fair way to compete
- it is a product
- we sell things
- grabbing their spot
- an unfair way
- an unfair way
- spreading rumours
- lying about a rival
- they get better choices
- ready in five minutes
- not a USP
- faster service
- a new flavour
- a clear USP
- to set a fair price
- True
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